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ACME harnesses power of Salesforce to create all-in-one visitation commerce platform for museums and attractions

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ACME and Salesforce announce unique, all-in-one visitation commerce platform for museums and attractions

Innovative software solutions company, ACME Technologies has harnessed the power of Salesforce to create a unique, all-in-one visitor engagement solution for resource-strapped cultural institutions and attractions.

The ACME/Salesforce cloud-based solution effortlessly handles everything from Tickets to Memberships, Event Registration and Donations across POS, Online and Call Center.

This multi-product and channel approach does away with diverse technology and integrates all systems into one solution. This includes back office, payment, hardware, data and API integrations as wells as Donor Management, CRM and multi-channel marketing.

What many will find motivating is ACME’s transaction-based revenue model which dispenses the need for traditional set-up fees or subscriptions.  Combine this with the world’s leading CRM and you have a world class solution.

ACME harnesses power of Salesforce to create all-in-one visitation commerce platform for museums and attractions

The art of simplification

 

“The business of museums is complex and multifaceted,” explains Susan Tobes, Head of Sales at ACME. “The art of simplification? That’s what ACME and Salesforce CRM do. And, nobody does it better. Indeed, nobody else even DOES it.”

ACME Technologies was founded in 2014 by former TicketMaster Digital President, Garrett Price. Price had spotted that a large section of the visitation industry was not being catered to by modern software companies.

Working with several cultural institutions and leading tech experts, his team developed a cutting-edge platform designed to change the way organizations operate their back office and the way visitors interact with their cultural attractions.  

ACME’s partnership with Salesforce brings the best of two cloud platforms together.  Key benefits of the ACME/Salesforce solution include:

Marketing Communications: Organizations can engage visitors at the right time with the right message. Databases can be segmented based on previous museum activities, e.g., visits, donations, purchases, programmed attendance.

Fundraising: Staff can optimize donor interactions and relationships, while managing the full donation cycle.

Grant Management : Customizable and scalable tools handle grant management such as regularly scheduled reports and automated tasks, making grant compliance easier.

Program Management : Museums and institutions have the flexibility to schedule, deliver, manage and track public programming such as special events and educational offerings.

Already benefitting from the ACME/Salesforce solution include MoMA (above), The Jewish Museum and the Bowers Museum.

Image courtesy The Museum of Modern Art (MoMA), New York

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Charles Read

Charles is managing director at blooloop. He attends numerous trade shows around the world and frequently speaks about trends and social media for the attractions industry at conferences. Outside of blooloop, his passions are diving, trees and cricket.

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