Falcon’s Creative Group, the immersive experience creator, has collaborated with National Geographic and the Jane Goodall Institute on a new multi-media experience called Becoming Jane.
Falcon’s Creative Group is pleased to announce its latest collaboration with the National Geographic Museum in Washington D.C. The new exhibition, Becoming Jane, is the result of a partnership between Falcon’s Creative Group, National Geographic and the Jane Goodall Institute, and immerses guests into the fascinating story of the much-loved primatologist’s life.
Visitors will discover how Jane Goodall was the first person to live among and study chimpanzees in the wild, as they find out more about her life and work.
Storytelling with new technology
Becoming Jane uses several storytelling techniques, as well as cutting-edge technology, in order to bring the experience to life. Firstly, guests will enjoy an introductory film featuring CG and historical footage which explores Goodall’s journey from childhood to the jungles of Gombe Stream National Park in Tanzania.
Here, she pioneered methods for studying wild animals in their own habitat and made several discoveries about the chimpanzee, man’s closest living relative.
This is followed by an immersive 3D 10K theatre experience that puts visitors in Goodall’s shoes for a trek through the wild forest, searching for elusive chimpanzees. The film superimposes CG chimpanzees into footage of the Tanzanian jungle, shot with a virtual reality 360° 3D camera.
In addition to this, the floors and walls become projection surfaces too, while Goodall’s voice and the natural sounds of the National Park are played in 7.1 surround sound.
Also featured in the exhibition is a hologram of the famous conservationist, retelling some of the key moments in her life as she stands under a starry sky. Her image is projected onto a custom, life-size mould to make it appear as if audiences could just reach out and touch her.
Interactive experiences
Becoming Jane includes two interactive experiences. In one, visitors learn how to talk like one of these great apes, while a CG reacts to their mimicry.
For the other interactive experience, Falcon’s Creative Group has introduced Falcon’s Vision. This augmented reality solution allows guests to interact and engage with a physical space in unparalleled ways. Visitors will be the first members of the public to use this innovative new device.
Using a Falcon’s Vision headset as binoculars, they will lock their focus on a target to trigger important findings from Goodall’s research. The animations are accompanied by the voice of Bill Wallauer, a filmmaker with the Jane Goodall Institute who spent many years observing chimpanzees in the wild.
Finally, the exhibition closes with videos of Goodall sharing a message of hope and asking people to engage with and make a positive impact on the natural world around us.
Celebrating an extraordinary life
“Our mission with this legacy exhibition is to celebrate the extraordinary life and work of Jane Goodall, exploring her early years, her fascinating studies in Gombe, and her current environmental advocacy,” says Alan Parente, Vice President of Creative at National Geographic.
“With Falcon’s Creative Group, we have created engaging multimedia and interactive, hands-on experiences that will enhance the storytelling. Jane used unorthodox approaches to study chimpanzees, yielding extraordinary results. In a way, we’ve done the same thing with this exhibition.”
“The entire team at Falcon’s is honoured to partner with National Geographic and the Jane Goodall Institute to bring Jane’s historic, significant, and impactful discoveries to brilliant life,” adds Jason Ambler, Vice President and Executive Producer of Falcon’s Digital Media.
“Our creative intent is to invoke feelings of actually travelling with Jane in Gombe Stream National Park as she made history. Though several exciting forms of technology are used, the focus is on immersing visitors in Jane’s personal experiences and leaving them with a deeper appreciation and understanding of chimpanzees and their relationship to humans.”
Falcon’s Creative Group also recently announced a partnership agreement with Orlando-based Katmandu Group and shared more details about their first project together at IAAPA Expo 2019.
Images by Rebecca Hale/National Geographic for “Becoming Jane: The Evolution of Dr Jane Goodall” exhibition organized by National Geographic and the Jane Goodall Institute.
