Latest Posts

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Welcome to our St. Louis Aquarium at Union Station Blog

Work has started on a major new attraction in St. Louis, Missouri – the St. Louis Aquarium at Union Station. Part of the $160 million family entertainment complex at...
Field Station: Dinosaurs triceratops

Why there’s no place like home as the Field Station: Dinosaurs head back to...

I was fascinated to read about Field Station: Dinosaurs, the new dinosaur-themed park due to open near Wichita Kansas. It is the second Field Station: Dinosaurs theme park to be opened by...
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Thoughts on the (accidental?) art of theme parks.

There have been lectures and much discussion as to theme parks and themed design being considered “an art form.” So what defines art? Here’s one take. By Eddie Sotto, President of SottoStudios/LA. “The...
Sally corp IAAPA media event

How to make your IAAPA media event stand out from the crowd

IAAPA week is one of the craziest times of the year for the attractions industry. In addition to being a busy time, there is news coming from all corners...
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Stan Lee’s L.A. Comic Con panel considers Future Fandom Immersion

I live in Downtown Los Angeles. And for the past few years I have enjoyed walking by the convention center when Stan Lee's L.A. Comic Con is in town....
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Gary Goddard – the 5 E’s of creating (successful) themed attractions

The Goddard Group will celebrate its 15th anniversary at IAAPA 2017.  It has created some of the world's most iconic destinations, rides and themed attractions. Here, founder and CEO...
asteroid louis alfieri raven sun creative

5 key challenges when bringing intellectual property (IP) to location based entertainment

In today’s theme park and attractions industry, intellectual property, popular entertainment spanning the media spectrum, reigns supreme. I recently looked at some of the benefits of establishing a presence in...
the pink floyd their mortal remains exhition V&A the wall light bulbs (1)

Pink Floyd: Their Mortal Remains at the V & A

One would typically review a museum exhibit right as it opens. However, as luck would have it, I got to see the Victoria and Albert Museum’s Pink Floyd: Their...
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Quality, variety and surprise. How Walt Disney created a very real fantasy

What happens to our brain when we enter a well-designed theme park? What is the difference with regards to the spatial design process between theme parks and the world...
spaceship hovers above earth with blue ocean intellectual property

5 reasons why IP holders need location-based entertainment in their portfolio

For the booming global theme park and location-based entertainment market, there is one asset prized above all others: intellectual property. By Louis Alfieri, Chief Creative Officer and Founder of Raven Sun...