Latest Posts

the amazing adventures of spider-man themed attractions emotional connection

Gary Goddard – the 5 E’s of creating (successful) themed attractions

The Goddard Group will celebrate its 15th anniversary at IAAPA 2017.  It has created some of the world's most iconic destinations, rides and themed attractions. Here, founder and CEO...
asteroid louis alfieri raven sun creative

5 key challenges when bringing intellectual property (IP) to location based entertainment

In today’s theme park and attractions industry, intellectual property, popular entertainment spanning the media spectrum, reigns supreme. I recently looked at some of the benefits of establishing a presence in...
the pink floyd their mortal remains exhition V&A the wall light bulbs (1)

Pink Floyd: Their Mortal Remains at the V & A

One would typically review a museum exhibit right as it opens. However, as luck would have it, I got to see the Victoria and Albert Museum’s Pink Floyd: Their...
walt disney shows disneyland plans to orange county officials visual contradictions 1954.jpg

Quality, variety and surprise. How Walt Disney created a very real fantasy

What happens to our brain when we enter a well-designed theme park? What is the difference with regards to the spatial design process between theme parks and the world...
spaceship hovers above earth with blue ocean intellectual property

5 reasons why IP holders need location-based entertainment in their portfolio

For the booming global theme park and location-based entertainment market, there is one asset prized above all others: intellectual property. By Louis Alfieri, Chief Creative Officer and Founder of Raven Sun...
park of poland suntago waterpark (1)

4 key trends driving the strategy of European theme park operators

Another busy summer season has ended for European theme park operators. However they must remain focused on their strategic business development plans for the years to come. With the...
ShelterBox Visitor Centre boxes

ShelterBox Disaster Relief Visitor Centre opens in Cornwall, UK

Right now, over 85 million people around the world have been made homeless by natural disaster and conflict. ShelterBox is a charity working to change this. By Keith Thomas, Chief...
Harrison “Buzz” Price

The wisdom of (Disney personality) Harrison “Buzz” Price and his little carts

One of my favorite Disney personalities is a guy who never worked at The Walt Disney Company or Walt Disney Productions. Harrison “Buzz” Price was Walt Disney’s go-to consultant...
rollercoaster safety village roadshow

How the Village Roadshow approach on safety and social media hits the mark

It is common knowledge in the amusement park industry that messaging is key when responding to a crisis. Something else that communications experts in the park world need to...
Sam Gennawey

Urban planner and theme park historian Sam Gennawey: an introduction

Hello and welcome to my world. I am Sam Gennawey, an urban planner by training, a passionate historian, and a theme park geek who finally gets to make a...