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Bill Nye the Science Guy and his Upside-Down Pyramid of...

I am a big fan of Bill Nye (yes, the Science Guy, above left) and recently had an opportunity to hear him speak in Los Angeles. In his new book, Everything All At Once, Nye introduces a process concept that...

The three keys to avoiding cultural clichés in...

Compelling entertainment experiences often depend on attracting people using a cultural hook. In China and South East Asia, social storytelling is becoming the standard for entertainment. By James Anderson,...

Disneyland and Universal Studios: genres or single IPs...

Disneyland and Universal Studios are both hugely successful theme parks. However, is Disney's Star Wars: Galaxy’s Edge part of a broader trend, as the mouse moves away from genre led to IP focussed design? ...

How Harrison “Buzz” Price invented the Universal...

I have written about Harrison “Buzz” Price before. He was best known as the man who found the location for Disneyland, Walt Disney World, and Tokyo Disneyland. He was so important to the theme park industry...

The future of Walt Disney World: wise heads and a 1985...

In March 1985, Michael Eisner had not been in charge of Walt Disney Productions for very long when he brought together an esteemed group of men to discuss the future of Walt Disney World. By Sam Gennawey ...

Five challenges to un-malling the mall: ensuring...

The mall and the shopping experience are changing as the retail sector grapples with increased competition from online sales and rapidly developing consumer expectations. Retailers are increasingly adding...

‘Worlds on the Move’ and the importance of...

A successful theme park is a "World on the move". A vibrant, living entity, guests visit to feel alive and be part of the action. However, the importance of kinetics in theme park design is often overlooked. ...

“SOFO” the message at AVIXA’s TIDE...

TIDE Europe 2018 was AVIXA’s one day event where technology meets story and attendees get to hear from the creatives using technology to bring attractions and experiences to life.  By Martin Howe,...

Everything old is new again

Retro t-shirts have been a popular fashion item for years and now theme parks are cashing in on the trend By Adam Sandy (right), chief business development officer at Ride Entertainment. About 10 years...

Why it’s time to bring the wonders of an Aquarium...

Erin Clark, Director of Projects for zoOceanarium Group, moved to St. Louis in October of 2017 to work full-time on the St. Louis Aquarium at Union Station. Working closely with all of the aquarium...