From whimsical to abstract and traditional to contemporary, each Jack Rouse Associates (JRA) project has its own design aesthetic.  This is a direct result of our collaborative philosophy and work process.

Each Jack Rouse Associates (JRA) project reflects the distinct vision of its respective client, as well as the cultural considerations of the project’s audience and JRA’s ability to interpret and translate the design philosophy into a built environment. By working with the client and their team throughout the entire design, fabrication and installation process, we ensure that the quality of our designs is reflected in the construction of the finished product and that the project is always developed with the guest in mind.


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From dramatic history museums to cutting-edge science centers, playful children’s museums to innovative zoo exhibits, JRA is known for creating interpretive exhibits that are engaging as they...


From dynamic halls of fame to innovative themed retail, JRA has worked with some of the top names in sports to build fan loyalty and increase revenue through...


JRA been entrusted by some of the world’s most prestigious brands to deliver exciting and engaging experiences firmly grounded in storytelling. Whether it’s designing a hi-tech visitor center, ...


JRA is widely considered as one of the world’s leading planning and design consultancies specializing in the design and development of theme parks and attractions.  Whether it’s conceptualizing, planning,...