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JRA – Part of RWS Entertainment Group

JRA is an award-winning creative studio with headquarters in Cincinnati. Services include master planning, content development, attraction/exhibit planning & design, graphic design, executive media production, art direction & project management.

JRA – Part of RWS Entertainment Group is an award-winning attraction design studio with headquarters in Cincinnati, Ohio. JRA plans, designs and delivers exceptional visitor experiences for theme parks, attractions, zoos, aquariums, museums, theater venues, casinos, hotels and resorts, botanical gardens, visitor centers, retail and real estate, municipalities, airports, cruise lines and port of call destinations.

Museum Exhibit / Theme Park Master Planning, Design and Project Management Services

It’s a given that when you work with JRA, the unique attraction design, theme park design, museum exhibit design, or brand experience design created for your project will not only be beautiful, but operationally feasible. JRA provides all the services you need to produce an exceptional experience – from kickoff to opening day – so you gain a continuity that ensures your dream becomes reality. We understand what it takes to bring ideas to life in ways that encourage visitors to connect with your story and return to your attraction. These services include:

  • Theme Park Master Planning / Museum Master Planning
  • Writing and Content Development
  • Exhibit/Attraction Planning and Design
  • Graphic Design
  • Executive Media Production
  • Project Management
  • Art Direction

That being said, flexibility is the hallmark of all that JRA does. Simply put, the way in which JRA works and the level of our involvement depends on what each client needs to bring their dream project to life.

Exhibit and Attraction Design Philosophy

Founded in 1987, JRA works on a global scale, with JRA-designed destinations welcoming visitors on six of the world’s seven continents. For more than thirty years, a diverse group of clients has trusted JRA to turn their dreams into successful realities. Clients include Warner Bros., Lionsgate, The Coca-Cola Company, Universal Studios Florida, Ferrari World Abu Dhabi, National Comedy Center, Science Centre Singapore, Space Center Houston, The FRIENDS™ Experience by Superfly X, Toyota and more.

A Global Network

Around the world, JRA parent company RWS Entertainment Group creates and operates custom entertainment, live events, attractions, destinations and branded experiences, delivering over 500 live experiences and providing career opportunities for more than 6,500 professionals each year.

Follow JRA on Facebook, Instagram, LinkedIn, Twitter.

600 Vine Street, Suite 1700, Cincinnati, Ohio, 45202



JRA – Part of RWS Entertainment Group news

JRA – Part of RWS Entertainment Group company information


600 Vine Street, Cincinnati, Ohio 45202, USA

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