Craft brew company Brewdog has announced plans to “deliver beer in a way that is better for the planet” by opening drive-through attractions in the UK, Germany, Australia and Ohio, US.
Brewdog plans to open four drive-through sites, which will be located the UK, Columbus (Ohio), Berlin (Germany), and Australia (Brisbane).
The company teased its drive-through plans on Twitter, revealing them to be part of Brewdog’s commitment to sustainability.
The locations will be beer collection points, as well as hubs for electric vehicle deliveries and hubs for closed loop.
BrewDog to launch four drive-through sites
We are looking to open in the UK, in Columbus Ohio, in Berlin, Germany & in Brisbane Australia as we look to find ways to deliver cold, fresh craft beer direct to our customers in a way that is better for the planet. pic.twitter.com/MYJznqXhkT
— BrewDog (@BrewDog) July 9, 2020
Brewdog, which is based in Aberdeenshire, will also use zero waste packaging, including growlers, mini-keys and returnable bottles.
Alongside renderings of the drive-throughs, Brewdog wrote on Twitter: “As part of our commitment to sustainability, we are going to open 4 @BrewDog Drive Thrus.
“They will be beer collection points, hubs for electric vehicle deliveries & hubs for closed loop, zero waste packaging such as growlers, mini-kegs & returnable bottles.”
In another tweet, the company shared: “We are looking to open in the UK, in Columbus Ohio, in Berlin, Germany & in Brisbane Australia as we look to find ways to deliver cold, fresh craft beer direct to our customers in a way that is better for the planet.”
‘The world’s most sustainable drinks company’
This week we have agreed a deal for all the electricity in every UK BrewDog Bar to come from wind turbines.
— BrewDog (@BrewDog) July 1, 2020
BrewDog also hopes to become “the world’s most sustainable drinks company” with all electricity used to make its beers coming from wind turbines near the brewery in Ellon from July 13.
“Wind energy is clean & renewable and, we believe holds huge potential for the future,” BrewDog wrote on Twitter.
BrewDog also recently launched the Barnard Castle Eye Test, a limited edition batch of hazy IPA, with all profits going to funding the production of free sanitiser for the NHS & Health Care Charities.
BrewDog founder James Watt revealed the company sold all 648,768 cans, allowing it to create and donate more than 100,000 bottles of sanitiser.
BrewDog profits funding production of free sanitiser
Barnard Castle Eye Test Update:
It was the most demand we have ever seen for a beer.
The traffic crashed our @BrewDog website for 9 hours.
We sold 648,768 cans (all we could make).
This enabled us to make & donate over 100,000 bottles of sanitiser.
Hope you guys enjoyed it! pic.twitter.com/uXf9TydTWW
— James Watt (@BrewDogJames) July 6, 2020
BrewDog is now brewing more Barnard Castle Eye Test.