CBeebies gets interactive pop-up experience

Step Inside Productions is launching CBeebies’ first ever interactive pop-up experience, called CBeebies Rainbow Adventure. Tickets are now on sale.

The attraction, produced by Step Inside Productions under license by BBC Studios, debuts in April and will tour various locations across the UK.

CBeebies Rainbow Adventure is a colourful experience featuring shape and sound, where children can sing, dance, discover and play.

Visitors are taken on a 50-minute journey through a bespoke CBeebies garden and five themed, interactive rooms within an inflatable structure.

CBeebies-themed interactive rooms

CBeebies shows featured are Hey Duggee in ‘Clubhouse Garden’, Something Special in ‘Band Room’, Sarah & Duck in ‘Rain Garden’ and ‘Moon Garden’, Go Jetters in ‘Silent Disco’, and Andy’s Dinosaur Adventures in ‘Drawing Cave’.

The sensory rooms boast flowers that make sounds, rocks that change colour, light-up walls and oversized fruits, as well as air-filled hedges and clouds.

“Compelling entertainment experiences are about stepping into and experiencing new worlds,” said Step Inside Productions founder Dan Marks.

“Step Inside Productions is delighted to be partnering with BBC Studios to create CBeebies Rainbow Adventure and we look forward to bringing the channel and its programming to life in a new and compelling way and taking it to young fans across the UK.”

Colourful play experience features shape and sound

CBeebies Rainbow Adventure kicks off at Ealing Common in London on April 9, 2020. It will then head to the below locations, before further UK dates are announced.

  • Ealing Common, London: April 9 to April 19
  • Brent Cross, London: April 24 to May 31
  • Hull, Victoria Square: June 5 to June 14
  • Ipswich, Suffolk Food Hall: June 19 to July 12
  • Richmond, Deer Park, London: July 17 to August 9
  • York, Clifford’s Tower: September 11 to October 4

“We are thrilled to be working with Step Inside Productions on the first ever CBeebies interactive pop-up experience,” said Mat Way, global director of live entertainment at BBC Studios.

“CBeebies Rainbow Adventure is an innovative, inspiring and fun way of bringing CBeebies branded activities to the UK regions.”

Meanwhile, BRICKLIVE International has signed a multi-year license agreement with Entertainment One to produce themed tours associated with animated television series Peppa Pig.