Convious announces acquisition of Tap (formerly Tapperuse)

Convious, a leading eCommerce platform for the leisure industry, has acquired Tap (formerly Tapperuse) and now offers a seamless leisure journey across devices.

Convious is pleased to announce that it has added Tap (Tick and Pay), a mobile technology company, to its portfolio. This means it will now be able to offer user-friendly customer experiences across devices and channels as it adapts to the growing digital presence of the attractions industry.

“True eCommerce is long due in the Leisure industry,” says Camiel Kraan, CEO of Convious. “We are thrilled to see our fast-growing customer base using our platform and reap the benefits of reducing dependency on third parties and selling more direct to visitors.

“COVID-19 changed the market and ‘online’ is more important than ever. By adding the Tap technology and its team, we extend our offering to native mobile apps at a fraction of the usual cost while having the full benefits.”

Aquarium Convious

Tap from Convious

With the Tap app, Convious can provide an easy-to-use mobile experience for the leisure sector, including theme parks, zoos and museums. Through this technology, operators will be able to improve the guest experience and benefit from improved visitor engagement.

New features include in-app and location-based messaging, GPS with geo-fenced in-venue crowd control and heat-mapping, access and capacity management as well as mobile advertising, with no development cost.

“Convious is Europe’s leading SaaS platform for the leisure industry,” says Ronald de Groot, Product Owner at Tap. “We strongly believe in their vision of a full eCommerce platform for Leisure, making it an easy choice to team up and help more leisure venues businesses perform better online and offline.”

Theme Park Convious

Real-time guest data

Through the app, Convious’ partners will be able to gain access to real-time guest data, leading to new revenue streams and improved operation. Furthermore, the app will help operators to ensure that guests are aware of COVID-19 regulations, helping to keep them safe following the pandemic.

The Tap (Tick and Pay) app can be downloaded from both the App Store and Google Play Store. It is a “Pay As You Go’ app that allows visitors to seamlessly book their visit and pay. Providing a streamlined guest experience means that leisure operators can build a stronger relationship with their customers before, during, and after the visit.

Convious empowers over 100 businesses in the leisure and attractions industry, including SEA LIFE Scheveningen, through its automated AI-powered ticketing software and its cutting-edge Crowd Control technology.