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DHX Brands to attend both IAE 17 and MAPIC

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New DHX Brands deal boosts Teletubbies, In the Night Garden and Twirlywoos presence in SE Asia and Middle East

Say “Eh Oh!” Award-winning DHX Brands will be talking all-things-Teletubbies at the IAAPA Attractions Expo in Orlando and MAPIC in Cannes.

DHX Brands will be attending IAAPA in Orlando, Florida, and MAPIC in Cannes, France, following the launch of turnkey indoor attraction solutions based on its famed Teletubbies, In the Night Garden and Twirlywoos brands.

“These well-known and much-loved brands are a core part of many children’s routines, aiding in childhood development through promoting laughter, playing together and teaching a range of schemas,” said Danielle Tanton, Live Events and Attractions Manager, DHX Brands.

“As we strengthen relationships with broadcasters worldwide and build a solid range of consumer products across each brand, it is a natural progression to move into themed entertainment.

“The indoor attractions developed with design-and-build specialists Paragon Creative, offer turnkey solutions for a range of attractions, developers and operators, from theme park owners, to leisure and retail specialists. These are scalable propositions developed with young children in mind.”

In response to the growing presence of these children’s properties worldwide, a handful of additional opportunities have also been developed. These include themed cafés and hotels, as well as theme park rides.

To arrange a meeting at either IAAPA or MAPIC with DHX Brands, contact Danielle Tanton, Live Events and Attractions Manager on danielle.tanton@dhxmedia.com.

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Ella Baskerville

Ella is business development director and looks after client relationships and new business. Joining blooloop in 2015, she has a degree in Natural Science from the University of Bath, but her true passion lies with the attractions industry and is a self-confessed theme park geek.

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