Cartoon Network, the leading global entertainment brand, has partnered with Doha Festival City and Invent, the in-mall entertainment experts.
Doha Festival City, Qatar, will be a entertainment, fashion and dining destination with a range of brands and attractions.
The partnership with Cartoon Network has been facilitated by Invent. Guests will be able to interact with the brand’s characters through immersive digital experiences that use technology such as Virtual Reality and also Augmented Reality.
Three installations will make their debut at Doha Festival City. They will each feature iconic characters from the Cartoon Network universe.
From Eid Day 1 – 30th August, during Eid Al Adha, there will be Ben10 live shows, a Ben 10 Activity Zone and a Ben 10 Augmented Reality Pod.
During 1st – 14th September, during the Back to School season, a The Amazing World of Gumball Activity Zone will launch.
From 14th – 30th December, during Qatar National Day, there will be an Adventure Time Activity Zone.
May Marzooq, Senior Marketing Manager of Doha Festival City Mall said, “This is the first ever exclusive entertainment partnership to be taken on-board here at Doha Festival City and we are delighted to bring to our customers a new age of entertainment. Doha Festival City alongside Cartoon Network, intends to provide the best in-class mall entertainment experience to families and children.”
Doha Festival City has recently launched the Festival City Kids Club. Members can enjoy a privileged membership experience. They will also have access to a new series of events that the company will announce soon. Young members will also gain exclusive access and benefits.
Cartoon Network is the # 1 animation network in the U.S. It offers original content for kids and families. Their portfolio includes hits like The Powerpuff Girls, Ben 10, Adventure Time, We Bare Bears and The Amazing World of Gumball. The network reaches 192 countries and also over 400 million homes. Cartoon Network is a leader in innovation with its approach to engaging and inspiring kids.
Images Courtesy of Doha Festival City and Cartoon Network