Compagnie des Alpes have posted “dynamic growth” in Q1, with Leisure Parks reaping the rewards of strategic investment and initiatives.
Q1 results for Compagnie des Alpes showed Leisure Park sales increasing by 16.1 percent (12.1 percent adjusting for the acquisition of Family Park) compared with the previous year.
As well as the acquisiton of Family Park, the leading Austrian theme park, the company has invested in expanding its theme park hotel offering and as well as promoting events outside peak season.
Strategic investments and initiatives
The growth is attributed to strategic investments and initiatives from CDA including:
- The acquisition of Family Park in March 2019.
- Opening Parc Astérix over the Christmas holidays.
- The full opening of Parc Astérix’s second hotel, with an additional 96 rooms, now totaling 300.
- The opening of the Bellewaerde Aquapark in July 2019.
- A record breaking Halloween season.
Attendance in Q1 rose by 6.9 percent, largely due to the Christmas opening at Parc Astérix. Spend per visitor rose by 3.4 percent, driven by in-park sales.
Meanwhile, Travelfactory, reported within Holdings and Support, has shown strong performance. Sales growth from the online travel agency is said to have “more than offset the decline in consulting sales, which was due to contract cadences”.
The first quarter typically represents 18 percent of annual sales, with Q2 being slow due to many of the attractions being closed.
CDA plans to add an additional 150 rooms with a third hotel at Park Astérix. In addition major new attractions are set to open this season at Futuroscope and at Bellewaerde.