Lindt opens Willy Wonka-style chocolate museum

Lindt

Lindt opened a Willy Wonka-style chocolate museum called Lindt’s Home of Chocolate, featuring the world’s highest free-standing chocolate fountain, on September 13.

Lindt’s Home of Chocolate, from the charitable Lindt Chocolate Competence Foundation, is located on Lindt & Sprüngli’s factory premises at in Kilchberg, Switzerland.

The attraction features the world’s highest free-standing chocolate fountain, with 1,000 litres of melted chocolate flowing to cover a giant Lindor ball.

“The chocolate fountain is the centerpiece of the Lindt Home of Chocolate and represents a homage to the globally renowned and popular Lindor truffles,” said Ernst Tanner, president of the Lindt Chocolate Competence Foundation.

Lindt museum located in Kilchberg, Switzerland

“The Lindt Home of Chocolate will play an important role in safeguarding Switzerland’s position as a chocolate country in the long-term, as well as contribute to the transfer of knowledge across the entire industry,” added Ernst.

Lindt’s Home of Chocolate also boasts a multimedia and interactive exhibition, a research facility, show production, and the Pralines Tasting Room.

In addition, it will house the world’s largest Lindt chocolate shop, a Lindt café, and the Lindt Chocolateria for chocolate courses.

The museum’s interactive exhibition is comprised of seven different chocolate worlds, inviting visitors to discover the origins of cocoa.

Visit the world’s largest Lindt chocolate shop

Plans for the building were drawn up by architects Christ & Gantenbein. “The chocolate is implicitly celebrated with round shapes, a soft touch, and maybe even a general sweetness,” the studio told Dezeen.

“Chocolate is a part of our national identity and the chocolate industry is an extremely important economic sector of our country,” said Ueli Maurer, member of the Swiss Federal Council.

“For this reason, fostering local chocolate expertise is synonymous with boosting Switzerland as an economic location.”

Elsewhere, Hersheypark reopened with the $150 million Hershey’s Chocolatetown expansion, which features Candymonium – the tallest, fastest, and longest coaster at Hersheypark.