OLC’s Investment Plan to Recover Attendance at Tokyo Disney Resort: Beauty and the Beast and Big Hero 6

Oriental Land Co. Ltd (OLC Group), owners and operators of Tokyo Disney Resort, have released their full year results, a 2018 forecast and medium term plan.

Attendance fell to 30 million visitors in the year to 31 March 2017 due to poor weather conditions and Tokyo DisneySea’s villain-themed Disney’s Halloween event entering its second year.

However, a higher spend per guest, largely due to an increase in ticket prices and increased merchandise sales for the 15th anniversary of Tokyo DisneySea, has resulted in a 2.5 per cent increase in revenue for the Group.

OLC Tokyo Disneyland full year results revenue 2017

Operating profit at ¥113 billion for the whole group was a 5 per cent increase on last year and 4 per cent above forecast due to cost cutting which offset the reduced revenues.

2018 Forecast

The forecast for 2018 is gloomy though, anticipating reduced attendance to 29.5 million as the effect of the 15th anniversary celebrations for Tokyo Disney Sea plays out, giving a 11.5 per cent decrease in operating profit.

2020 Mid-Term Plan

The 2020 Mid-Term Plan released by OLC Group shows significant investments to be launched in 2020:

  • ¥75 billion spend at Tokyo Disneyland on a Beauty and the Beast area (name tbc) with a major attraction, live entertainment theatre, a major Big Hero 6 themed attraction and a new Disney character greeting facility.
  • ¥18 billion to be invested in Tokyo DisneySea on a major Soarin (name tbc) attraction.

OLC Tokyo Disneyland new attractions plan

Other refurbishments are planned as well as improvements to guest comfort and experience and adding value to the Tokyo Disney Resort.

Images and tables: OLC Group