Walt Disney World Resort has announced a new addition to the Play Disney Parks app. This offers visitors a magical surprise when they return home, featuring augmented reality (AR) and Mickey Mouse.
The special feature, which you can check out below, is available to visitors who have stayed for three nights or more at a Disney Resort hotel in 2020 (via Disney Parks Blog).
Following their stay, guests will receive a letter thanking them for their visit. The letter includes a QR code that unlocks a hidden screen in Play Disney Parks.
Here, users will see an engaging animation of Mickey Mouse, who appears via a special augmented reality effect. They will also earn an exclusive ‘Thanks for the Magic’ digital achievement in the app.
Mickey Mouse’s magical message in AR
Play Disney Parks, available in the Apple App Store and Google Play, offers interactive fun and games, including in-queue games, Disney trivia and official Disney Parks playlists.
The Play Disney Parks app at Star Wars: Galaxy’s Edge lets guests hack droids, translate alien languages, and pick sides.
It serves as a mobile game platform and utility tool, transforming visitors’ smartphones into Star Wars-style Datapads and allowing them to customise their experiences.
Customisable experiences with Play Disney Parks app
Customers are increasingly looking for some control over their visits. Technology is making customisation a little easier, with apps and smartphones playing a large role in this emerging trend.
Meanwhile, Walt Disney World recently teased the new marquee for Mickey & Minnie’s Runaway Railway, which debuts on March 4 at Disney’s Hollywood Studios.