As principal and chief creative officer at Raven Sun Creative, the transformational experience firm, Alfieri has worked with global brands as an authority in leading, designing, and building experiential entertainment destinations, mixed-use developments, immersive media-based attractions, retail locations, cultural sites, and experiential events. He has a long track record of success collaborating with large multidisciplinary teams on the conceptualisation, design, and implementation of location-based entertainment mixed-use resorts, theme parks, waterparks, museums, and cultural destinations.
Alfieri is recognized as a trusted authority, speaking on behalf of the industry at global industry events such as IAAPA, SATE, and MAPIC on the topics of development, branding, and establishing industry standards. He is also a frequent contributor to blooloop.
Raven Sun Creative, established in 2012, offers executive consulting, experiential design, destination development, intellectual property expansion and more, acting as a go-to resource for creative, technical and operational solutions. Raven Sun Creative leverages Alfieri’s extensive knowledge and global resource network to provide actionable insights into the leisure market, entertainment business models, guest experience requirements, brand expectations, licensing, and operational realities.
Celebrating the company’s 10th anniversary in 2022, Alfieri said: “We call ourselves the Transformation Experience Firm. That’s not just empty hyperbole – what do we mean by that? There are literal, figurative, and philosophical answers to this question. Raven Sun Creative is a platform for your transformation. We are focused on taking every person, guest, brand, company, and destination we partner and collaborate with on their journey of the hero. This journey is not about us, it is about you.
“We are the guides on that transformational journey, whether we are serving as creators, designers, or consultants our goal is to elevate the human brand.”
Raven Sun Creative’s guidance has helped clients in the leisure resort destination, theme park, water park, attraction, museum, and integrated mixed-use development fields attain significant business value, execute growth opportunities and elevate their profiles in the location-based entertainment world.