Reese’s interactive dark ride announced for Hersheypark

HersheyparkPennsylvania, has announced an interactive dark ride themed to Reese’s candy.

The 121-acre amusement park announced Reese’s Cupfusion, a state-of-the-art, multi-level game player dark ride. It will be located in Founder’s Way and is set to debut in Summer 2019.

The ride will be manufactured by Sally Corporation with design elements by Raven Sun Creative.

Kevin Stumpf, VP of Sports & Attractions at Hershey Entertainment & Resorts, said: “we are thrilled to announce the one-of-a-kind gaming attraction that is Reese’s Cupfusion. We pride ourselves on creating unique and memorable family experiences that can only be enjoyed at Hersheypark and this new attraction will do just that.”

Reese’s Cupfusion ride experience

In the ride, the rider is enlisted as a Reese’s Agent Trainee at Reese’s Central. It is set in a futuristic factory that runs on Reese’s Spirit. The Crystal Cup is at the centre of the factory. This collects the love of chocolate and peanut butter to create Cupfusion Energy that powers the factory.

reese's cupfusion logo

Guests’ mission is to protect the Crystal Cup and also ensure that the factory keeps running.

A new character, Commander Cup, will be introduced in 2019 along with the ride. Other new characters including Mint the Merciless and The League of Misfit Candy will also be introduced. In the ride, they will be trying to steal the Crystal Cup for their own “evil” purposes.

To increase the interactivity, guests can unlock additional features and try to beat their score with every ride.

Earlier this year, Hersheypark presented a development plan for a 23 acre expansion. Slated to open in 2020 the plan includes extensive improvements for the Pennsylvania park but keeps fans guessing on new rides and attractions.

Hersheypark was built as a leisure park for employees of the chocolate company in 1905 and is now a Top 20 rated US theme park that covers 121 acres, including ZooAmerica which stretches over 11 acres.

Blooloop recently talked to Stumpf about “the sweetest place on earth”.