Toverland welcomed a record number of visitors in 2019. The attraction in Sevenum hopes to host more visitors in the coming years by adding new expansions and a hotel.
Toverland, a theme park in the Netherlands, welcomed 862,000 visitors in 2019. This is an increase of 50,000 compared to 2018.
The rise in visitors has been attributed to the new entrance at Toverland, called Port Laguna, as well as the new themed area Avalon, which opened in July 2018.
The 7-hectare expansion was built at a cost of €35 million ($41m). It takes the total area of the park to 24 hectares – one and a half times bigger than before.
“We are extremely proud of this increase in visitor numbers,” said general director of Toverland, Jean Gelissen Jr.
Visitor growth attributed to Port Laguna and Avalon
“We have made huge investments in areas like expansion and park events. Therefore it is great to see that we are doing the right thing, which is backed up by our visitor numbers and a guest rating of 9+.”
Last year, Toverland confirmed longer opening times and more events for 2020. The theme park has extended seasonal and normal opening hours, and is putting on more events than ever in 2020.
Toverland recently received a silver award for ‘best day out in the Netherlands 2020’, making the attraction the highest-rated theme park in the Netherlands.
In the coming years, Toverland hopes to break the threshold of 1 million visitors. To drive growth, it is creating new expansions and adding a hotel.