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Displaying posts with tag: "LBE"

Brand storytelling: 5 things every brand should be...

The future of brands and brand storytelling belongs to Location-Based Entertainment (LBE). Here's how to be one of the first to get there. The evidence that LBE is the...

Cityneon to grow IP LBE in China after CITIC investment

Experience entertainment company Cityneon is eyeing growth in China after announcing an investment by CITIC Capital of an approximately 10% stake in the company. CITIC...

Frontgrid reveals record-breaking numbers for...

Frontgrid, an expert in adventure leisure and virtual reality attractions, has announced that its ParadropVR immersive experience is on target to hit over one million...

Wanda investing 80 bn yuan in Shenyang cultural tourism...

Wanda Group is investing a further 80 billion yuan in a cultural tourism project in Shenyang. The company has revealed that, on top of the 25 billion yuan already...

Attractions news: Thunderbirds, Tarot VR, Charming...

Welcome to the blooloop briefing; a roundup of attractions news from the last seven days. In the news this week – Charming towns with sex toy shopping, Thunderbirds...

Peaky Blinders virtual reality experience in the works

A virtual reality experience set in the world of Peaky Blinders is being developed by VR specialists Maze Theory. Scheduled for launch in 2020, the game will immerse...

Offshore Surf brings indoor surf retailtainment to...

Offshore Surf, a leader in indoor surf location based entertainment, is leading the way in retailtainment as part of the International Retailers' delegation at MAPIC...

Cinergy Tulsa opens in Oklahoma with XD 4D dark ride...

Cinergy Entertainment has opened its cinema complex in Tulsa, with bowling, escape rooms, multi-sensory interactive attractions, and XD 4D dark ride. The luxury cinema...

Ubisoft launching VR escape rooms in over 100 locations

Ubisoft is launching Assassin's Creed-themed virtual reality (VR) escape rooms in over 100 locations across the US and Europe. Developed by Ubisoft Blue Byte, Beyond...

Cineplex growth strategy: premium cinema and LBE...

Canada’s largest cinema chain, Cineplex, is targeting growth with a strategy to offer more premium cinema options and location-based entertainment (LBE) expansion. ...
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