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Christie projectors used in prestigious new sporting museum

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Christie Museu do Ciclismo Joaquim Agostinho Cyclist

Latest projection technology pays tribute to renowned cycling hero in immersive exhibits

Christie, the global visual and audio technology company, has provided its products to Museu do Ciclismo Joaquim Agostinho, a new cycling museum in Southwest Europe.

Widely regarded as the best Portuguese cyclist in history, Joaquim Agostinho is the subject of his self-titled museum in Lisbon. Regarded as a national hero Agostinho’s sporting career spanned 16 years, winning all Portuguese cycling races. Eventually joining the international circuit, he took on the Tour de France 13 times before passing away in 1984 after an accident during the Volta ao Algarve bicycle race.

The recently opened attraction pays homage to the sportsman in the municipality of Torres Vedras. Christie has contributed to several audiovisual experiences, which are powered by Christie 1DLP laser technology and LCD panels.

The equipment was integrated by four companies; Luzeiro, Halogéneo and ADLC Audiovisuais working with distributor Total AV, who selected Christie due to its “quality, reliability and performance.”

Two projects

Um Outro Lado da Bicicleta (The Other Side of the Bicycle), a temporary exhibition on display until the end of next year, is proving to be a highlight. The immersive projection show features a fourteen-metre curved screen utilising twelve Christie DWU630-GS 1DLP laser projectors with 6750 lumens and WUXGA resolution.

Vanessa Oliveira, Museu do Joaquim Agostinho museologist says “This projection, an overview of the various uses of the bicycle over the course of history, immerses visitors in the audiovisuals and makes them feel part of the story told in the videos. In that regard, the projection is much more dynamic than other visualization technologies like LED.”

Vitor Paiva from Luzeiro says “We are particularly pleased with the high levels of contrast ensured by Christie RealBlack technology as well as the Zoom lens and the compact size of the projectors. It’s just what we were looking for in this project.

Christie Museu do Ciclismo Joaquim Agostinho Projection Mapping
Um Outro Lado da Bicicleta

For the permanent exhibition 53:11 Esforço e Glória (53:11 Suffering and Glory), the museum used a number of Christie large-format LCD panels, specifically the UHD751-P and UHD861-P models.

Luís Rodrigues, Halogéneo CEO, says, “They are really reliable displays that produce striking, highly attractive images for their large size (75 and 86 inches respectively). The fact they have 4K UHD resolution was another decisive factor in making our choice.”

“The client was looking for a dynamic museum and not an interpretation centre, so that’s why it was so important to have a striking visual and interactive component that could be regularly modified to keep it alive and attractive.”

Christie Projectors
Christie projectors in action

“Wonderful resource”

Through the enhancement of its exhibitions, Museu do Ciclismo Joaquim Agostinho says it has benefited from working with Christie. Oliveira adds “The truth is that they are a wonderful resource for the museum, and fulfil our needs exactly, adding incredible dynamic colour to our exhibition rooms. Another big plus is just how easy they are to operate for our staff and the little maintenance they require.”

This month Christie has been celebrating the successful launch of Expo 2020 Dubai, which utilises the company’s projector technology at the epicentre of the international festival.

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Adam Whittaker

Adam studied Marketing and Advertising Management at Leeds Beckett University. Originally from Lancashire and now based in Norfolk, UK, you can usually find him appreciating art deco design or on a roller coaster.

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