Jeff Damron is senior vice president of master planning and design at Storyland Studios, a global experience design and strategy firm composed of former Walt Disney Imagineering, Universal Creative and Merlin Entertainments alumni with offices and staff across the US and Europe.
Damron has worked on iconic projects across the globe, including Universal Beijing Resort, Warner Bros. World Abu Dhabi, Tokyo DisneySea, and Super Nintendo World at Universal Studios Hollywood. He has also contributed his architectural skills to rides, attractions, and venues at Disneyland in California.
From 2012 until 2023, Damron was associate vice principal of themed entertainment and leisure at AECOM. He joined Storyland Studios in 2023 and now leads the company’s master planning, landscape architecture and architecture practices, as he and his teams develop new experiences around the world.
“We’ve got an incredibly talented group of architects, landscape architects, interior designers, graphics people, wayfinding people, creative designers, writers, and show set designers so that we can tackle just about any major entertainment-driven project of any scale,” he said.
Jeff Damron, who graduated from Arizona State University with a degree in architecture, has seen many of his projects through from conception to completion. He likes to be actively involved throughout the entire process. “I’ve been lucky enough to work on many resorts that allow me to start and finish them. As an architect, I get to integrate all the rides, attractions, and live shows into the theme park. Not everybody gets to do that,” he said.
“[Storyland Studios] is actively working on new parks and retrofitting older parts, some of them global brands. They carry a tremendous weight and opportunity, and we’re part of what those brands want to bring to life. The future looks really bright, and I’m glad to be part of it out of the gate.”