The first product from a 10-year strategic master plan, the updated entry plaza featured brand new themed dining, retail, and memory-making icons. The entrance incorporates a grand entry plaza, a 75-foot-long, 5, 000-gallon fountain, and a completely re-designed ticket station, increasing guest flow with will-call and guest services stations. New offerings like the “Voyagers” retail shop provide rich new opportunities for visitors before they’ve even set foot inside the Kennedy Space Center. The retro-themed “Rocket Garden Cafe” restaurant offers an all-new menu and a view of the historic rockets. Among many elements is a fountain show themed to a space shuttle launch, an 18-foot glass model of Mars, a pathway constructed of the same Tennessee river rock which the “crawler” moves along to carry rockets from the Vehicle Assembly Building to the launch pad, and an entire themed lay-out that evokes the lift-off of space shuttles.