in 2013, amusement park Lotte World in South Korea opened Dragons Wild Shooting, a fun and colorful Mix-Media Interactive Dark Ride where the players visit a castle invaded by wacky dragons. By hitting targets on animatronics and large screens, players trigger a large variety of special effects like wind or heat blasts!
Since opening day, this cutting edge and immersive adventure has become one of the highest rated attractions amongst Lotte World visitors and sales of merchandise based on the silly dragons quickly soared.
