Integrated Systems Europe (ISE), the world’s largest AV and systems integration show, has concluded an extremely successful week in Barcelona, marking another milestone in the event’s history.
With more innovation, industry developments, and ground-breaking technology than ever before, this year’s edition cemented the show’s reputation as the leading AV and systems integration event. It featured its highest number of exhibitors, at 1,605, and biggest show floor at 92,000 sqm net.
Record-breaking attendance
85,351 unique verified visitors attended ISE 2025 from 168 countries, a 15.5% increase over the previous year.
The event saw a strong start with 49,981 attendees on Tuesday, representing a 16.1% increase over the first day of ISE 2024. Momentum continued on Wednesday, with 59,038 visits, a 14.4% increase over the previous year. Thursday marked a new milestone in the show’s history, with 49,716 attendees, confirming ISE 2025 as the best-attended edition yet. The overall number of registrations was 110,540, with 185,700 visits throughout the four days.
Attendance from the DACH region increased by 7% during ISE 2025, approaching the numbers observed in previous years in Amsterdam, reflecting the region’s strong and growing involvement with the show.
By bringing together experts from across the world to share knowledge, investigate cutting-edge technologies, and create enduring relationships, ISE 2025 has once again strengthened its position as a pillar of the AV and systems integration sector.
Mike Blackman, managing director of Integrated Systems Events, says: “ISE 2025 has surpassed all expectations, setting new milestones in both attendance and innovation. The energy and engagement from our attendees and exhibitors have been truly remarkable.
“From the dynamic show floor and impactful exhibitor showcases to a content-rich programme, this year’s edition has delivered an unmatched experience. We are excited to build on this success and look forward to welcoming everyone back for another inspiring edition in 2026.”
Expanded offer
Hall 8.1 at ISE 2025 was a great success, capturing the event’s dynamic and forward-thinking ethos. The new hall brought together industry leaders and ground-breaking innovators to create a lively environment for networking, learning, and discovery and received widespread praise from attendees.
The Esports Arena, which included exciting gaming competitions and state-of-the-art esports and broadcasting equipment, was a significant highlight. The Robotics and Drone Arena showcased cutting-edge demos in these quickly developing sectors and was equally compelling.
Furthermore, the AVIXA TV Studio provided an engaging, interactive element with live broadcasts and expert interviews, maintaining momentum throughout the event, while the Discovery Zone provided a platform for up-and-coming companies to make an impression.
The content sessions at ISE 2025 saw record-breaking attendance, demonstrating the increased demand for expert insights and networking opportunities. This year, the schedule featured the newly added Track sessions on industry megatrends, co-curated by AVIXA, CEDIA, and ISE.
The two keynote presentations, featuring Brian Solis and Quayola, were highlights of the event and welcomed full-house crowds. Their thought-provoking speeches enthralled audiences, bolstering ISE’s status as a centre for industry thought leadership.
In addition, 222 delegates took part in guided tours of cutting-edge technology and emerging trends on the show floor. The tours provided significant insights, enhancing the ISE experience and ensuring that attendees acquired an extensive knowledge of the newest innovations shaping the sector.
David Labuskes, CTS, CAE, RCDD, AVIXA president and CEO, says: “This week was a living example of connections restored. This is what drives our industry forward – professionals coming together to learn from each other and experience the latest innovations.
“The AVIXA team was proud to put together a wide-ranging programme, from in-depth summits to interactive sessions at Xchange LIVE and broadcast AV on display at the AVIXA TV Studio. ISE goes by in days, but the impact is immeasurable.”
“ISE is always a highlight of the year for CEDIA and myself. This year was no exception,” says Daryl Friedman, global president and CEO of CEDIA. “One of my greatest takeaways was the opportunity to connect with our global membership at the CEDIA Annual Meeting, where we celebrated our collective achievements and discussed the future of our industry.”
“It was inspiring to meet face-to-face with integrators and manufacturers from around the world, reinforcing the strength and reach of our community. And, of course, experiencing the latest advancements in smart home technology firsthand was truly exhilarating – seeing innovation come to life on the show floor reaffirms why CEDIA is at the heart of this rapidly evolving industry.”
Support from the region
The city of Barcelona, the region of Catalonia, and the country of Spain have all shown strong support for ISE, illustrating its significance and commitment to the city.
The show was supported by numerous organisations, with many dignitaries and officials in attendance including Salvador Illa Roca, president of the Generalitat of Catalonia, Jaume Collboni Cuadrado, mayor of Barcelona, David Quirós Brito, mayor of L’Hospitalet de Llobregat, Jordi Hereu, minister of industry and tourism, Jordi Garcia Brustenga, director general of industrial strategy and SMEs, Ministry of Industry and Tourism, and Carmen Páez, undersecretary of culture.
Exhibitors hosted evening events across Barcelona, which offered a vibrant social layer to the show and facilitated networking in a relaxed setting. The wide range of events held during the week demonstrated the city’s commitment to supporting ISE 2025 and delivering an unforgettable experience for all attendees.
ISE 2026 will take place at Fira de Barcelona, Gran Via, from 3 to 6 February 2026.
