AnyRoad explores brand activations in new ebook Date 20th December 2023 Read time | 2 min read Category Marketing
Manchester City opens gamified experience at Yas Mall, Abu Dhabi Date 19th December 2023 Read time | 2 min read Category Retail and leisure
Semmel Exhibitions celebrates world premiere of Marvel: Earth’s Mightiest Exhibition Date 19th December 2023 Read time | 4 min read Category Museum suppliers
Bluey immersive experience to open at Camp's Chicago location Date 19th December 2023 Read time | 2 min read Category Brand experiences
IVS Group reveals future plans as it celebrates 25th anniversary Date 14th December 2023 Read time | 4 min read Category Retail and leisure
NEON presents Harry Potter: Visions of Magic interactive art experience Date 12th December 2023 Read time | 3 min read Category Harry Potter
Winners of the 2023 blooloop Innovation Awards revealed Date 11th December 2023 Read time | 9 min read Category Awards
Asteria: Disney announces second residential community in North Carolina Date 7th December 2023 Read time | 2 min read Category Disney
The Festival of Innovation 2023 agenda revealed Date 5th December 2023 Read time | 1 min read Category Themed entertainment
Rovio & DOF Robotics announce Angry Birds partnership Date 5th December 2023 Read time | 3 min read Category IP
Bluey's World immersive experience to open in Brisbane, Australia Date 5th December 2023 Read time | 2 min read Category Attractions business
Solomon Group collaborates with Local Projects on Scent Discovery experience Date 1st December 2023 Read time | 4 min read Category Museum suppliers
Mean Girls pop-up experience to open in LA and New York Date 1st December 2023 Read time | 2 min read Category Brand experiences
Wonderverse: Sony Pictures to open immersive entertainment destination Date 21st November 2023 Read time | 2 min read Category Immersive experiences
Seven announces new Transformers Axis coaster for Saudi Arabia Date 21st November 2023 Read time | 2 min read Category Saudi Arabia
Hasbro officially opens Europe's first Nerf Action Xperience in Manchester Date 20th November 2023 Read time | 2 min read Category Brand experiences
Sally Dark Rides announces SpongeBob SquarePants dark ride for Circus Circus and Land of Legends Date 17th November 2023 Read time | 5 min read Category Dark rides
Real Madrid World: Dubai Parks and Resorts names new football theme park Date 16th November 2023 Read time | 2 min read Category Theme park construction
Leveraging a theme park IP: the next chapter of the legend of Nemesis Author Graham Speak Category Roller coasters
Set-jetting in 2025: turning travel’s big trend into your brand’s opportunity Author Ellen Mullen Category Brand experiences
Building authentic connections: lessons from the Brand Experience Center Conference Author Ella Baskerville Category Brand experiences
Reimagining sports venues: entertainment, retail, and dining as catalysts for growth Author Tyler Rizzo Category Destination development
Busting an IP myth: why brand licensing is more than just kids characters at play Author Graham Speak Category Brand experiences