Set to open August 2017, the Mall of Qatar has announced that the new development will feature a QR100 million ($27.4 million) entertainment hub.
MOQLIVE, a free entertainment concept, will include live concerts, entertainment and mall activities throughout the year and the seven main shows will be created by a cast and crew of over 50 international theatre professionals.
The live entertainment will be produced by the German theatrical production company Premium Projects.
A Unique Entertainment Project
GM Rony Mourani said, “Mall of Qatar and Premium Projects are developing a unique entertainment package. It has never been presented in a mall before. All shows and acts are custom-designed for Mall of Qatar to ensure a unique signature experience.”
The Mall fully embodies the retailtainment concept and offers a great variety of entertainment options for the whole family. We are confident that everyone will enjoy MOQLIVE events. They will make our Mall the destination for our valued guests from within Qatar, the Middle East and beyond.”
https://www.arabianbusiness.com/mall-of-qatar-set-feature-27-4m-entertainment-hub-625586.html