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Disney Partnership Contributes to Record Year for The Children’s Museum of Indianapolis

Doc McStuffins childrens museum indianapolis.jpg

A Disney exhibit at the Children’s Museum of Indianapolis helped take visitor numbers to record levels in 2016.

The Doc McStuffins: The Exhibit travelling experience marked the first time Disney had ever partnered with a museum for such a project.

This, coupled with new permanent exhibits including Beyond Spaceship Earth and Dow AgroSciences ScienceWorks, helped attract 1.27 million people.

“The museum continually looks for new ways to reach and engage new visitors as well as our current members and visitors, ” commented Cheif Executive Officer, Jeffrey Patchen.

“In 2016, we responded with one-of-a-kind STEM-strong experiences such the new Heritage Group Centre for Family Learning in STEM.

“The Museum’s $9.5 million investment in science exploration and discovery has paid off as reflected in the museum’s extraordinary attendance in 2016.”

In addition, more household memberships were purchased than ever before. Plus, everything from gift membership purchases, member schools and the number of students visiting have broken all previous records.

The next big attraction to draw crowds will be the museum’s $35 million Riley Children’s Health Sports Legends Experience. The 7.5-acre health and fitness experience is on track to open in 2018.

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Charles Read

Charles is Managing Director at Blooloop. He attends numerous trade shows around the world and frequently speaks about trends and social media for the attractions industry at conferences. Outside of Blooloop his passions are diving, trees and cricket.

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