After just 9 months, thenew World Football Museum based in the heart ofZurich has recorded a loss of CHF30 million (£24.5 million), putting its existence in doubt.
TheCHF140 million (£114 million) museum tells the story of "the beautiful game" via merchandise, memorabilia anda collection ofgenuine artefacts.
Charles Read
Charles is co-founder and creative director at blooloop. He attends numerous trade shows around the world and frequently speaks about trends and social media for the attractions industry at conferences. Outside of blooloop, his passions are diving, trees and cricket.
