Gel Blaster, a company focused on rekindling the joy of physical play, has announced the rapid rise of its groundbreaking attraction, Gel Blaster Nexus. Since its debut in Family Entertainment Centres (FECs) nationwide, Nexus has become a standout sensation, fusing heart-pounding gameplay, glow-in-the-dark visuals, and effortless operation into one unforgettable guest experience.
Gel Blaster Nexus is an immersive, team-based arena attraction combining next-gen gel blaster technology with reactive LED lighting, audio effects, and a real-time leaderboard system. Built to be safe, thrilling, and fun, Nexus is perfect for kids, families, adults and groups of all sizes. Players gear up, blast through glowing obstacles, and climb the ranks with every match, creating memories and high repeat play value.
Now, just a few months into 2025, Nexus is seeing unprecedented player momentum, and engagement is accelerating. Month over month, more guests are suiting up, stepping into the action, and coming back for more. The firm has seen +112% growth from January to February and +135% growth from February to March.
From coast to coast, players of all ages are discovering the thrill of Nexus, while operators are benefiting from high repeat play, strong word of mouth, and easy integration into their attraction lineup, meaning that Nexus is well on its way to becoming a must-have experience in the FEC space.
Satisfied partners
Trista Vlcek, owner of Jump N Slide Adventure Park in Rapid City, South Dakota, says: “We’re excited to bring this innovative new attraction to Jump N Slide Adventure Park—it’s a fun, fast-paced twist on traditional laser tag that adds a whole new level of thrill to our lineup.
“The Gel Blaster experience is unique, engaging, and appeals to a wide range of ages, making our facility more well-rounded. It’s been a great way to boost energy, attract new guests, and set us apart in a competitive market.”
Aspen Gray, VP of operations at Combat Ops Entertainment, adds: “At Combat Ops Entertainment, we strive for heart-pounding, next-level family fun and with Gel Blaster Nexus, we are excited to bring a new level to engaging entertainment. With its unique tech and intensity, customers are buzzing to their friends about their epic battles, and itching to dive back in.
“Nexus helps us rocket ahead of our competition, supercharging our reach and leaving a trail of stoked fans in our wake!”
Brian Martin, owner of Cloak & Dagger Escape Rooms in Hamilton Township, New Jersey, says:
“We’re thrilled to partner with Gel Blaster Nexus—it’s the perfect complement to our escape room experience, seamlessly extending the adventure beyond the game. It’s been a hit from day one—our guests are absolutely loving it and keep coming back for more.
“The energy it brings to our space is unmatched, and we’re incredibly excited to see how this dynamic attraction continues to grow throughout the rest of the year and beyond.”
Finally, Traci Hanlon, VP of marketing at Cinergy Entertainment in Odessa, Texas, says: “Gel Blaster Nexus has been a great addition to Cinergy Odessa.
“It’s a high-energy attraction that puts players inside a real-world video game – and it’s resonating in a big way with our guests. Families, teens, and groups are loving the gameplay, and we’ve seen strong repeat play right from the start. It’s a fun, fresh option that fits perfectly with the kind of entertainment experience we aim to deliver.”
What’s next?
With installations already live in 27 locations across the US, Gel Blaster Nexus is showing no signs of slowing down. At the current pace of adoption and audience engagement, Nexus is on track to surpass 400,000 total players and be installed in more than 50 locations by the end of 2025.
Although the full rollout of Nexus only began in early 2025, the attraction has already welcomed over 200,000 players through its gates — a testament to the experience’s appeal.
This growth is driven not just by the excitement of the game itself, but also by Gel Blaster’s ongoing commitment to partner support, tech-forward upgrades, and marketing collaboration. From training and operations to on-site activations and digital promotion, the Nexus ecosystem is designed to help FECs thrive.
See also: Gel Blaster’s Nexus: bringing real-world gaming to a new level
