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Mad Systems debuts Alice technology at relaunched Flux Innovation Lounge, London

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Mad Systems Alice powers event at Flux Innovation Lounge

Mad Systems Inc., the award-winning audiovisual and interactive system designer and integrator, has announced that London’s Flux Innovation Lounge, known for its dedication to creativity and innovation, has included Mad Systems’ patented Alice® system in its latest relaunch.

Alice is a state-of-the-art artificial intelligence (AI) driven solution revolutionising AV media distribution. It is based on the company’s robust and adaptable QuickSilver® platform.

Intelligent, customised visitor engagement

Mad Systems Alice

Because QuickSilver’s non-proprietary hardware is based on commercially available computer equipment, it can be configured in a highly customisable way that facilitates the smooth integration of cutting-edge technologies like Alice. Because of its flexibility, QuickSilver is an ideal foundation for delivering dynamic and personalised content experiences.

After that, it may identify users by various techniques (RFID, barcode, NFC, and facial recognition) and then use advanced AI technology to deliver media customised to suit their interests and present it in the language and style of their choice, using data pulled from a curated “Body Of Knowledge” to ensure that the correct message is delivered.

Every visitor receives a unique and customised experience from Alice, whether through STEM/curriculum-based delivery, Shakespeare’s timeless writing, Dickens’s vivid narratives, or Homer Simpson’s humour.

By integrating AI and the adaptable QuickSilver technology, Alice turns visitor interaction into a unique, highly personalised experience. It surpasses traditional media by delivering inclusive and interactive experiences. It supports up to 200 languages and appeals to various ages and interests.

Mad Systems Alice powers event at Flux Innovation Lounge

Being on the cutting edge of innovation and technology is essential for the Flux Innovation Lounge. Flux often reinvents itself with new cutting-edge solutions, inspiring leaders across many different fields, from business executives to creative professionals. Mad Sytems says that it is proud that Flux has chosen Alice on QuickSilver, embracing the visitor engagement of the future.

Earlier this year, Mad Systems worked on the Your Baby’s Amazing Brain exhibit, showcasing its commitment to combining technology with educational content in engaging ways. 

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charlotte coates

Charlotte Coates

Charlotte Coates is blooloop's editor. She is from Brighton, UK and previously worked as a librarian. She has a strong interest in arts, culture and information and graduated from the University of Sussex with a degree in English Literature. Charlotte can usually be found either with her head in a book or planning her next travel adventure.

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