Red Raion, the CGI studio for media based attractions, has unveiled the title of its next movie for licensing at IAAPA Expo Asia. The new release will be called Beauty and the Beast – Once Upon a Mess.
This reinterpretation offers a comedic take on the traditional tale. Unexpected humour, mischievous plot twists, and a quirky tone offer a refreshing perspective of its iconic characters.
Valeria Rizzo, chief brand officer of Red Raion, says: “We wanted to do something truly unexpected with one of the most recognizable fairy tales of all time.
“This isn’t the Beauty and the Beast we all grew up with: it’s louder, funnier, and wonderfully chaotic adventure for the characters we all know and love. It’s a whole new storytelling on an iconic, classic IP, and we couldn’t be more excited to share it.”
Fun for 5D, VR, dome, & flying theatre formats
Beauty and the Beast – Once Upon a Mess will soon be released for 5D, VR, dome, and flying theatre formats, so that guests across the globe can experience the fun from every angle.
This release highlights Red Raion’s continued dedication to innovation and genre experimentation within the attractions sector, and marks the latest addition to the studio’s growing catalogue of CGI titles designed for entertainment venues around the world.
Red Raion recently announced the official keynote presentation for its latest CGI title: Jurassic Jungle – Wild Escape. The keynote brings together leading industry figures to explore the creative process that shaped this new cinematic experience and reveal exclusive insights into the film’s journey from concept to screen.
Speakers will include Rizzo, Sara Menegazzi, creative director, and Björn Heerwagen, director of show design and production.
Jurassic Jungle – Wild Escape is LBE’s most recent CGI dinosaur experience and offers guests a thrilling journey through a prehistoric world, where survival is precarious. Featuring immersive storytelling and advanced CGI, the film is available for licensing in 5D, VR, dome, and flying theatre formats.
