Meow Wolf is celebrating its first year in Las Vegas after welcoming 1,000,007 visitors to Omega Mart at AREA15, the art collective’s second permanent installation.
Since opening in February 2021, Omega Mart has sold 4,555 ‘Tattoo Chicken’ T-shirts, and more than 3,000 ‘Daikon Pals’ plush toys. In addition, 18,552 ‘Happle Juice’ cocktails have been enjoyed at Datamosh, Omega Mart’s bar.
Omega Mart’s first year in figures:
- $5 Grillion: total meat sales from Omega Mart’s deli counter
- 510,912.5: hours of energy provided through sales of ’96 Hour Energy’ supplement drink
- 1,243,145,928,193: grocery shelf items turned to face forward
- 14,000ish: rosemary-infused smoke bubbles popped atop ‘The Source’ cocktail
- 122,304: hours of ‘SeeSeeTV’ footage captured from The Factory’s observation deck consoles
“The process of creating Omega Mart was a monumental undertaking that sourced the work of 325 artists and collaborators over the course of 3 years,” said Corvas Brinkerhoff, Meow Wolf co-founder and Las Vegas executive creative director.
He added: “It was bigger and more advanced than anything we’d ever done before, and we are incredibly proud to have not only witnessed it come to life but to see Omega Mart receive such a warm welcome from the Las Vegas and tourism communities.”
Omega Mart at AREA15 in Las Vegas
As well as entertaining guests, Meow Wolf Las Vegas has been working in the community. The team has volunteered or donated to organisations including Project 150, the LGBTQ Center of Southern Nevada and Candlelighters Childhood Cancer Foundation.
In addition, Meow Wolf Las Vegas has provided nearly 4,000 free admissions and more than $20,000 in merchandise, goods, and staff donations to local organisations.
It has also partnered with SaveArtSpace to feature the work of 10 local artists on billboards across the city. The initiative increased public accessibility to art and created opportunities for up-and-coming artists.
“Omega Mart is an impressive feat of ingenuity and artful storytelling,” said Meow Wolf CEO Jose Tolosa. “Meow Wolf’s three exhibitions in Santa Fe, Las Vegas and Denver have created a steady foundation for the company to continue to grow and inspire for many years to come, and I couldn’t be more excited to join the team at such an important moment in Meow Wolf history.”
He added: “Congratulations to the many artists and creatives involved in creating Meow Wolf Las Vegas, and to the hundreds of staff members who create a fun and safe environment for our guests daily.”
Images: Meow Wolf
