Gateway Ticketing Systems, a leading provider of admission control systems, is continuing its Webinar Wednesdays series, with the most recent session focusing on capacity managed attractions.
Gateway Ticketing Systems held the fifth session of its popular Webinar Wednesday series last week, helping attractions adapt during the COVID-19 crisis. This was titled Reopening Strategies and Transitioning to a Capacity Managed Attraction and was attended by 476 industry professionals.
“We’ve seen attractions reopening in other parts of the world on a limited basis with a focus on safety and flexibility, and in a capacity managed manner,” says Randy Josselyn, co-host of the webinar.
“Capacity management isn’t just for your special event anymore. In a post-COVID world, it will likely be for your entire venue or attraction. So we wanted to start developing the story of what a visit to your venue will now look like in this new world, and how you can potentially limit the number of guests at your gate, in your venue, and at particular rides or exhibits.”
An expert panel
Alongside Josselyn and experts from Gateway Ticketing, the webinar featured two industry professionals from the attractions front line, talking about their experience in dealing with capacity management during the current pandemic. These were Eddie Jones, Desktop Support Specialist at the Atlanta Botanical Garden and Luis Almonte, Senior Director of IT, Systems Architect at Discovery Science Foundation.
Jones talked about how the Atlanta Botanical Garden plans to limit attendance once it reopens, as well as some of the extra health and safety routines that it will be introducing. The attraction will sell tickets in n fifteen-minute intervals and only allow fifty people to enter during that time. It will cap daily attendance at around 2000 – 2500 per day, down from its maximum capacity of 7000 visitors.
Almonte also discussed measures being put in place at the Discovery Science Foundation, such as introducing a one-way visitor flow through its venues and timed tickets for members. In addition to this, he spoke about the decision on whether to open its cafeterias straight away or keep them closed for a while.
“Week in and week out on these webinars, you’re hearing from attractions professionals faced with the same decisions you’re being faced with,” says Peter Wolf, Director of Sales and Marketing at Gateway Ticketing Systems.
“They’re giving real-world examples of what their attraction is doing to mitigate the risks and perception of danger for when it reopens. These are some of the most powerful conversations happening in the industry right now.”
Each session is recorded and available to watch later. Last week’s topic was very popular, with more than 70 questions sent in by attendees. Therefore, Gateway Ticketing will be continuing with the theme this week.
The next webinar will take place on Wednesday 22 April at 2:00 pm Eastern Daylight Time. The session, entitled Optimizing the Capacity Managed Guest Experience Inside Your Attraction, will look at strategies and technology for maintaining social distancing and moving to a capacity managed venue. It will explore retail, food & beverage, ride and exhibit operations and more.
The previous session, on The New Guest Experience, was attended by 392 industry professionals.