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Magic Memories pursues global growth plan with four executive hires

Magic Memories provide on-ride photo experience for DC Rivals HyperCoaster at Warner Bros. Movie World

Leading digital image capture company for the attractions industry, Magic Memories, has boosted its executive team with four key hirings.

magic memories hires cj little as growth plan continues apaceThe news underlines the company’s commitment to its aggressive global growth plan.

CJ Little (right) joins as Head of Development. In his new role, he will be responsible for deploying the latest technologies to ensure the best possible user experience.

“Accelerating technological development at Magic Memories is critical to further increase our competitive advantage over the next 12 months,” notes Little.

“My focus is to further build out a specialist team that can efficiently create and iterate on a range of advanced products that will drive both engagement and revenue and increase lifelong loyalty and memories for attraction guests worldwide.”

CJ Little joins Jason Kirby, Group Head of Product, Jeff Vier, Group VP Engineering Operations and Brent Canning, Group General Counsel. All bring a wealth of experience to the company in scaling global brands such as Mozilla, Cradlepoint and Infoblox.

Increasing attraction revenues, extending customer lifecycle

Together, the team will focus on delivering bespoke guest experiences that increase attraction revenues and extend the customer lifecycle.

Alongside the expansion of the executive team, Magic Memories has also added two new members of its board of directors to help guide the business direction and support global growth from a governance perspective. Sanjay Dholokia, ex-CMO of Marketo, will support the company’s strategy of becoming a serious omni-channel revenue generating business. While Jeff Ryan, Chief People Officer for Zynga, will ensure Magic Memories remains an aspirational, fun and safe company to work for.

“Our mission is to make people smile, whether that’s our partners, their guests or our internal team, and our new management team endorses this at every level,” explains Chris Warhurst, Group CEO, Magic Memories.

“Having an inside-out approach to design ensures every attraction has its own on-brand end-to-end solution so we can create lifelong memories for guests to treasure for years to come. And, our new leadership team each bring a strong track record in their fields. Collectively, we’ll be able to blend technology, product design, compliance, and efficient operations together to make more people smile, more often, all over the world.”

Main image: DC Rivals HyperCoaster at Warner Bros. Movie World, Australia

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Charles Read

Charles is Managing Director at Blooloop. He attends numerous trade shows around the world and frequently speaks about trends and social media for the attractions industry at conferences. Outside of Blooloop his passions are diving, trees and cricket.

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