Valo Motion, a pioneer in combining interactive technology with physical activities, is attending two leading industry events in Las Vegas this month.
Attendees at the Foundations Entertainment University and Amusement Expo International can discover how the company’s interactive attractions, developed to cater to a broad demographic, can enhance their venue.
In-depth insights
Foundations Entertainment University is taking place from 17 to 18 March at Westgate Resorts.
Here, Eldad Givon, head of business development, and Marisa Garris, business development manager, will present a session titled Curating a Winning Entertainment Mix: Attract a Wide Audience & Set Your Location Apart.
This session will explore ways to encourage guests to leave their homes and return for repeat experiences. It is ideal for family entertainment centre (FEC) operators looking to launch new venues or enhance existing facilities.
Amusement Expo International is taking place from 17 to 20 March at the Las Vegas Convention Center. The show floor is open on 19 and 20 March, and attendees can meet the Valo Motion team at booth #1037.
Live demos will be taking place at the booth from 10 am until 2 pm each day. These will showcase Valo Motion’s state-of-the-art mixed reality attractions ValoArena, ValoJump, and ValoClimb.
The live demos will be streamed directly from the company’s headquarters in Helsinki, Finland, and guided in person by Marissa Kiella, sales manager for North & South America, and Sven Rösch, head of sales.
Attendees will gain in-depth insights into the functionality and benefits of Valo Motion’s unique unattended attractions and discover how the experiences have made an impact at venues across the world.
Valo Motion recently revealed how user-generated content (UGC) of its games is achieving viral success, generating millions of views and engagements across social media. Notably, the ‘floor is lava’ inspired mixed-reality game Groundfall has garnered over 28 million views across Reddit and Instagram in 2025 alone. In 2024, it was viewed over 100 million times on TikTok.
This UGC viral content can be leveraged by operators to drive footfall and engagement, aided by Valo Motion’s built-in video booth. The booth makes it easy for guests to share their gameplay, amplifying exposure and boosting the potential for viral content.
