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Picsolve’s US Success Continues with New North America VP and Legoland® Partnership Renewal

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Picsolve’s US Success Continues with New North America VP and Legoland® Partnership Renewal

Image capture solutions specialist, Picsolve, has announced the appointment of Jessica McNaull to the role of Vice President of North America and, under her new leadership, the major flagship renewal of LEGOLAND® Florida Resort.

The news reflects the company’s growing presence in the US and reaffirms its strategic global partnership with Merlin Entertainments.

McNaull has been tasked with solidifying current growth and driving further expansion across the North America region. She will also oversee broader enhancements including continued innovation in the development of new technology to further improve the guest experience.

“Over the last six years, Jessica has proven herself very worthy of leading our U.S. operation, and her expertise and diverse business knowledge is exactly the drive we need to achieve our ambitions as a business, ” reports Alan Wright, CEO of Picsolve.

“Securing the renewal of LEGOLAND® Florida is significant, and a reflection of Jessica’s and the team’s abilities to drive that growth.”

The renewed deal with LEGOLAND® will allow Picsolve to extend visitors’ photo experiences with its Brass Ring Award winning ‘Green Screen Extreme’ (GSX) singalong experience. The extended partnership will also introduce personalised mementos for younger visitors, such as customisable LEGOLAND® driving licenses.

With over 500 installations across the globe, Picsolve has been at the forefront of image capture solutions for the leisure and entertainment industry for almost a quarter of a century. The company captures over 250 million moments every year around the world.

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Charles Read

Charles is Managing Director at Blooloop. He attends numerous trade shows around the world and frequently speaks about trends and social media for the attractions industry at conferences. Outside of Blooloop his passions are diving, trees and cricket.

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