Alton Towers has opened the world’s first Bluey-themed hotel rooms at the UK resort’s CBeebies Land Hotel.
Fans of the award-winning animated TV series can now stay in colourful and immersive rooms inspired by Bluey and Bingo’s bedroom.
The new rooms join other themed accommodations at the hotel, based on series like Bing, Postman Pat, In the Night Garden, Octonauts and Something Special.

Additionally, Bluey, Bingo, Bandit and Chilli are available for character interactions in Alton Towers’ CBeebies Land, which is celebrating its 10th anniversary this year.
Bianca Sammut, divisional director at Alton Towers, said: “What better way to welcome Bluey fans into our new themed room than with the 10-year celebrations of CBeebies Land.
“We pride ourselves on having always created unforgettable memories and experiences for families, with this themed addition to CBeebies Land Hotel being just the latest example of that.”
The hotel’s new Bluey rooms, which sleep up to two adults and three children, include themed furniture and other nods to the series.
Bluey‘s LBE expansion
Created and written by Joe Brumm and produced by Ludo Studio for the Australian Broadcasting Corporation and BBC Studios, Bluey is the top show on CBeebies in the UK.
In Brisbane, Australia, a year-round Bluey experience called Bluey’s World is scheduled to open in August 2024.
Visitors will get to explore a recreation of Bluey’s home with life-size sets, interactive play experiences and a Bluey-inspired soundscape. The attraction also includes a cafe, gift shop and playground.
Images courtesy of Merlin Entertainments and Ludo Studio