Embed, a leading worldwide supplier of point-of-sale and revenue management systems, will launch STATS, the latest technology insights data visualization dashboard, at this month’s IAAPA Expo in Orlando.
The software was developed with and will be powered by Amazon Web Services (AWS), to help Family Entertainment Centers (FECs) and amusement arcades worldwide to transform guest experiences through data.
To empower and simplify the business of fun, Embed launched industry-firsts for over two decades as part of its commitment to technological innovation. For instance, its 2019-launched Mobile Wallet virtual game card is still the only non-banking, finance, or loyalty brand to be available through Google Pay and Apple Wallet.
“We are on a continuous pursuit to develop tech solutions that will propel businesses to become the FECs of the future,” says Renee Welsh, Embed CEO. “In line with this goal, we worked with the world’s most comprehensive and adopted cloud provider, Amazon Web Services, to leverage the power of cloud technology to create a software solution that will transform FECs’ operations, revenue landscape, and consumer journey.”
“Research shows that staff who are assigned data analytics work spend 90% of the work week on ‘nitty-gritty’ data-related tasks – and this does not include the analysis required to gain actual insights that drive business decisions. The STATS dashboard is our commitment to being part of the solution. Developing this highly automated data visualization dashboard with flexible widgets will help eliminate the counterproductive data work that operators struggle with.”
Tech of Transformation
To continue its modernisation of the FEC sector, Embed is launching its “Tech of Transformation” this year, a new line of cutting-edge, integrated hardware and software solutions.
The key innovation is STATS, which helps operators identify more profitable games and forecast revenue to future-proof their business. STATS makes business insights work harder for operators by providing data from venues, including a variety of revenue data and a revenue forecasting widget.
The issues traditional FEC operators encounter as the sector digitises, which keep getting more complex, will be largely addressed by this Software as a Service (SaaS) solution. Operators of all business sizes will be able to effectively manage their operations, enhance workforce levels and scheduling, and minimise manpower waste with STATS.
Working with customers
Embed CTO Andy Welsh adds: “Given that FECs come in single or multiple locations, we worked closely with both small-medium and large FEC customers to understand their needs and deliver the deep-visualised data insights operators wanted from their Embed system.
“We combed through their data and created sets that will suit the needs of any organization. Out of these efforts, demos, and trials came a dashboard so flexible and versatile that it doesn’t matter what size of FEC is using it – everyone can benefit from STATS to maximize their business.”
Joel Garcia, ASEAN Head of Technology at Amazon Web Services says: “As the traditional FEC industry model digitizes, venue operators can use cloud technology to extract and analyze insights to arrive at data-driven business decisions, and enhance customer outcomes while focusing on growing their business.
“We are excited to work with Embed to help the family entertainment industry go digital with AWS. We look forward to continuing to support Embed on their innovation and growth ambitions.”
IAAPA Expo attendees can find out more about STATS from 15 – 18 November 2022 at Orlando’s Orange County Convention Center.
Embed recently attended IAAPA Expo Europe in London, where its team was demonstrating a range of innovative cashless solutions, including the award-winning Mobile Wallet.
