Walt Disney International is merging its operations in Japan, South Korea and Greater China into a new regional hub covering North Asia.
Similarly, it is merging businesses in India with those of South East Asia (Singapore, Malaysia, Indonesia, Thailand, The Philippines and Vietnam) into a new South Asia grouping.
The North Asia hub will be managed by Luke Kang. He previously headed Greater China for Disney since 2014. The South Asia hub will be managed by Mahesh Samat. He rejoined Disney as head of India in November 2016- previously holding the role of India head in 2008-12. Both will report to Andy Bird, chairman of WDI.
“This new structure aligns and maximizes efficiencies around regions with similar opportunities and creates the momentum to accelerate growth for the company in these markets,” said Bird in a statement, Variety reports.
Luke Kang said: “It is an honor to lead Walt Disney International in North Asia, which includes two of the biggest and most dynamic economies in the world. The region’s ever-changing media and entertainment landscape as well as dynamic consumer products market provides incredible opportunity to continue to forge connections with our brands and franchises to drive growth.”
Mahesh Samat said: “The South East Asian region is characterized by its dynamic growth and extreme diversity. I am pleased to have the opportunity to lead both teams to create new, innovative ways for audiences to engage with our stories, brands and characters, and drive growth across our businesses.”