Hasbro's first Nerf experience in the UK coming to Manchester Date 8th November 2022 Read time | 2 min read Category FECs
Formula 1 to open new F1 Arcade attraction for competitive socialising Date 7th November 2022 Read time | 2 min read Category Brand experiences
neon opens Avatar: the Experience in Singapore Date 1st November 2022 Read time | 3 min read Category Asia
Al Hokair Group and Hasbro to launch Playocity FECs in Saudi Arabia Date 1st November 2022 Read time | 2 min read Category FECs
National Geographic Expeditions presents new Islander II ship Date 31st October 2022 Read time | 2 min read Category Visitor experience
Rovio creates Angry Birds experiences with Immersive Gamebox Date 31st October 2022 Read time | 2 min read Category Gaming
Ghibli Park to move away from lottery ticketing Date 28th October 2022 Read time | 2 min read Category Themed entertainment
LBE & immersive experiences provide new opportunities for brand activation Date 25th October 2022 Read time | 2 min read Category Brand experiences
Warner Bros. and Web3 company Eluvio selling Lord of the Rings multimedia NFTs Date 21st October 2022 Read time | 2 min read Category Brand experiences
'Chamber of Horrors' is back at Madame Tussauds in time for Halloween Date 18th October 2022 Read time | 2 min read Category Halloween
Medici XD unveils corporate brand at SATE Las Vegas Date 13th October 2022 Read time | 2 min read Category Themed entertainment
Meow Wolf's House of Eternal Return in Santa Fe unveils new permanent portals Date 13th October 2022 Read time | 2 min read Category Meow Wolf
Camp and Disney launch new Encanto-themed immersive retail experience Date 10th October 2022 Read time | 2 min read Category Retail and leisure
Manchester's Trafford Center teams up with Pokémon on new art attraction Date 10th October 2022 Read time | 2 min read Category Brand experiences
Walmart Museum in Bentonville, Arkansas moving and undergoing renovation Date 10th October 2022 Read time | 2 min read Category Brand experiences
Jigsaw star Tobin Bell reprising role for London's new Saw experience Date 7th October 2022 Read time | 2 min read Category Brand experiences
Rainbow Productions celebrates wins at Merton Best Business Awards 2022 Date 7th October 2022 Read time | 2 min read Category Awards
K-pop, Mandopop experiences launch in Singapore and South Korea Date 6th October 2022 Read time | 2 min read Category Brand experiences
Leveraging a theme park IP: the next chapter of the legend of Nemesis Author Graham Speak Category Roller coasters
Set-jetting in 2025: turning travel’s big trend into your brand’s opportunity Author Ellen Mullen Category Brand experiences
Building authentic connections: lessons from the Brand Experience Center Conference Author Ella Baskerville Category Brand experiences
Reimagining sports venues: entertainment, retail, and dining as catalysts for growth Author Tyler Rizzo Category Destination development
Busting an IP myth: why brand licensing is more than just kids characters at play Author Graham Speak Category Brand experiences