Tiqets, a leading booking partner for museums and attractions, has announced that it is releasing a free new ebook, entitled “5 Advanced Partner Marketing Strategies for Museums & Attractions,” in order to help operators increase their reach beyond their own marketing channels.
This features useful insights for museums and attractions on how they can truly take advantage of their marketing partners resources, budget, and creative ideas.
Expert insights and case studies
Tiqets’ latest ebook details five different ways that museums and other attractions can take advantage of partner marketing:
- Partner with another brand on an event
- Team up with an OTA to offer a virtual tour of the venue
- Find a brand to co-create an exhibition or merchandise
- Find influencers to spread awareness of the brand
- Join up with an OTA that has a bigger marketing strategy
For some new ideas, as well as interesting case studies and examples of how other attractions have leveraged partner marketing, download the free ebook here.
Since 2014, Tiqets has worked to make culture more accessible, helping people discover and enjoy museums and attractions around the globe, and making booking simple. Earlier this year, the company also announced the release of another ebook, featuring expert advice and insights on how tourism venues and attractions can prepare for a strong recovery this summer, by sending a message of trust, fun and adventure to both domestic and international visitors.
The ebook, entitled “The Immediate Future of Tourism: Strategies for Recovering Strong This Summer”, explores six trends and also highlights six strategies that operators can use to ensure they are ready for the summer comeback.
Tiqets offers customised content in up to 13 languages and over 3,500 global and local partnerships. It helps attractions to boost their discoverability and promote their venue, making it easy for guests to book tickets to its partner venues with 16 payment methods in 16 international currencies.