ROLLER, the ticketing, CRM and POS specialist, has finalised the acquisition of Active8 Software, confirming its intention to ‘double down’ with assisting leisure and attractions customers enhance their visitor experience.
The combined company, operating under the ROLLER brand, will bolster its global presence by underlining its commitment to helping customers grow.
The new-look firm will enable venues to run their operations more efficiently and increase attendance figures and revenue per head, whilst delivering memorable guest experiences.
CEO of ROLLER Luke Finn says: “We are absolutely thrilled to be welcoming Greg and the Active8 team into the ROLLER family. They share the same passion for enhancing the guest experience and helping customers to grow their businesses with technology. By joining forces, we are able to extend our global footprint and work together to deliver even more value for our customers. Exciting times ahead!”
Supporting customers
Active8 Software is a purpose-built POS software solution developed to facilitate the unique processes of leisure destinations including trampoline parks, climbing gyms, indoor assault courses, and family entertainment venues. The firm’s all-in-one product comprises a complete suite of features including memberships, ticketing, POS, CRM, party management, waivers, gift cards, employee management and more. The firm was founded in 2016, and headquartered in Lewisville, Texas, US.
ROLLER has products in more than twenty-five countries. Its vision is ‘to help create experiences that bring joy and happiness to the world’, with products including gift cards, self-serve kiosks, cashless wallets and the ROLLER Guest Experience Score.
Active8 CEO Greg Spittle adds: “When I looked at how Active8 could best support our customers in the future, it was clear that we could move faster and better deliver on our commitment to our customers, by joining forces with ROLLER.
“ROLLER and Active8 are united by the same core mission of helping our customers deliver the best possible experience for their guests, so the decision was easy when I met the team at ROLLER and saw how we could help each other accelerate our customers’ growth. ROLLER’s technology is industry-leading and I am very excited to be joining such an impressive team”
ROLLER’s platform is playing a role in helping attractions recover from the effect of the COVID-19 pandemic, aiding safe visits with its time-based visitation management capabilities.