Triotech, an award-winning creator of media-based attractions, is assisting a popular French Family Entertainment Centre (FEC) operator to expand in the European market.
La Tête dans les Nuages is the French leader in FEC venues, established in 1992. The company has developed a comprehensive location strategy across key cities including Aéroville (CDG), Lyon and Paris.
Over the coming months, La Tête dans les Nuages will extend its footprint with new centres throughout France including three in the Paris region, one in Nice, and one in Lyon with openings planned through to early 2024. Each of these centres will benefit from a Triotech 16-seat XD Dark Ride Interactive Theatre.
Reliable performance
With the Interactive Theatre already showing strong guest satisfaction and ROI, La Tête dans les Nuages have also opted to increase capacity and standardize an existing 4-seat version in Paris, upgrading to the 16-seat version for improved throughput.
“La Tête dans les Nuages is a leader in the FEC segment in France. They are at the forefront of bringing this entertainment model to that country”, said Triotech’s VP of sales and marketing, Yannick Gemme. He added “We design attractions and rides that have a wide demographic appeal and that guests enjoy over and over again. This ensures a very strong return on investment for operators such as La Tête dans les Nuages.”
“Important part of growth”
La Tête dans les Nuages has a long-standing relationship with Triotech, steadily investing in Triotech products including Hyper Ride at its Aéroville centre and Triotech’s Typhoon and Storm simulators which are commonly found at La Tête dans les Nuages locations.
Philippe Sauze, managing director of La Tête dans les Nuages, adds: “We are expanding our leadership position in Family Entertainment Centres, in line with our long-term growth strategy. We have partnered with Triotech for many years because our guests love their attractions and the team there is reliable. Therefore we are making them an important part of our growth.”
Triotech recently announced its involvement in the Puy du Fou Asia project at IAAPA Expo Europe, the major trade show currently taking place at ExCeL London. The firm is also showcasing its attractions at the event in Booth #1317 until 15 September 2022.
