Attractions industry professionals are preparing to head to IAAPA Expo Europe 2022, as the event returns to the UK. This year’s conference takes place at London’s ExCeL from 12 – 15 September, with the trade show opening on 13 September.
A lot has changed since the former Euro Attractions Show was last in the city. The change of venue and increase in exhibitor count are just two signals of the development of the industry, as well as the optimism it is showing as it recovers from the effects of the pandemic.
IAAPA Expo Europe resumed in-person events last year in Spain. In September 2021, Fira Barcelona Gran Via housed the first in-person IAAPA Expo in Europe following the pandemic.
This year, attendees can enjoy a full conference agenda with keynotes, industry presentations, discussions and workshops. IAAPA Expos provide opportunities to network, discover trends, and explore new innovations.
The event is ideal for operators and managers from all sectors of the attractions industry. This includes amusement parks, theme parks, family entertainment centres (FECs), arcades, water parks, zoos, aquariums, and leisure destinations.
Platinum Level sponsors of the event include DOF Robotics and Hologate. Gold Level sponsors include accesso, Gateway Ticketing Systems, Simworx and Vekoma.
Interlink, JRA – Part of RWS Entertainment Group, Polin Waterparks, Proslide Technology, QubicaAMF and ted – Part of RWS Entertainment Group are among this year’s Silver Level sponsors.
“A celebration of the industry, IAAPA Expo Europe is where thousands of leisure professionals gather to learn what’s new and trending. With hundreds of exhibitors set to showcase their innovations, an education conference packed with insights on sustainability, guest experience, and technology combined with Special Events and EDUTours, this year’s expo promises to be one of our best,” says IAAPA.
Key events & speakers at IAAPA Expo Europe 2022
As with every year, IAAPA Expo Europe promises a packed lineup of events, conferences and excursions for attendees. Some take place before the trade show opens, including a Sustainability Day and Safety Day at Chessington World of Adventures. Certain events such as the Indoor Entertainment Day at venues including Nickelodeon Adventure Lakeside and Puttshack are already sold out.
On Tuesday 13 September, the Opening Ceremony kicks off the action at 9 am. Industry leaders will address attendees, including Hal McEvoy, president and CEO of IAAPA; Duncan Phillips, founder and managing director of 360 Play and chairman of BALPPA; Amanda Thompson OBE, CEO of Blackpool Pleasure Beach; Jakob Wahl, COO IAAPA, and Ken Whiting, 2022 IAAPA chairman of the board.
Following this, the trade show floor officially opens at 10 am. Highlights on Tuesday include EDUSessions on hospitality, crisis communication planning, inclusivity, strategic pricing, the metaverse and more.
Agenda continues
On Wednesday 14 September, the Lunch and Learn session focuses on How to Attract and Retain Staff. Attendees can gain insights from Linnanmäki Amusement Park CEO Pia Adlivankin and people-development professional Maya Mattar. Later, the European Theme Park Legends panel includes Amanda Thompson OBE and Simworx CEO Terry Monkton. IAAPA calls this “a must-go session, plain and simple.”
Also on Wednesday, the TEA is presenting a panel called The Things We Miss When Creating Attractions, featuring Cory Rouse, Walt Disney Imagineering; THEMEDD Design’s Edd Musgrove; Matt Barton, 7thSense Ltd.; Liseberg’s David Schofield and Donna Davidson, BRC Imagination Arts.
The Zoo and Aquarium Panel on Wednesday will feature Christoph Kiessling, Siam Park; Renato Lenzi, Zoomarine Italia Spa; American Humane’s Jack Hubbard; Kieran Stanley, dan pearlman; Chester Zoo‘s Dominic Strange and Filippo Sacca, Zoom Torino. Elsewhere, Sven Riegel, Neo Ted; Julien Simon, Compagnie Des Alpes; James Mancey, Paultons Park and wiegand.waterrides‘ Miro Gronau will look at a Queue Line Design Toolbox
The same afternoon, in Cheers to our Mistakes, industry colleagues will take the stage and talk about some of their biggest professional failures, so that attendees can learn from them. Speakers include Jakob Wahl, IAAPA; Pia Adlivankin, Linnanmäki; David Bromilow, Mobaro; Adrea Gibbs, Meow Wolf; Steve Ven Den Kerkhof, Studio 100; and Marjolein van de Stolpe, Leisure Expert Group.
Educational sessions at IAAPA Expo Europe 2022
On Thursday 15 September, more events will take place, including the Career Slam. This will feature insights from Daniel Lindberg, Liseberg; Adrea Gibbs, Meow Wolf; Lieke van den Hombergh, Vekoma; Lucas Main, LinkedIn and Andreas Andersen, Liseberg.
Then, Andersen is also taking part in that afternoon’s Brave Investments EDUSession. He will be speaking alongside Yael Coifman, Leisure Development Partners; Bart Dohmen, TDAC; Kelly Repass, IAAPA and Dr Pieter Cornelis, Fontys Academy for the Creative Industries.
After this, the Creating an Iconic Attraction: The Making of Eurosat – CanCan Coaster EDUSession looks at the creation of a popular ride at Europa-Park. Speakers include Julien Simon, Compagnie Des Alpes; Edd Musgrove, THEMEDD Design, Stephan Alt, Mack Rides; Chris Lange, Creative Studio Berlin and Lukas Metzger, Europa-Park.
Exhibitors
More than 500 companies from around the world are set to make their mark on the trade show floor of IAAPA Expo Europe, including everyone from established industry veterans through to the latest high-tech startups.
Here is a selection of exhibitor highlights for this year’s show:
7thSense – booth #1950
7thSense, the multi-award-winning media solutions specialist, will have a presence at this year’s show, following a successful year. Exhibitors at booth #1950 will be showcasing their innovations to present a projection-mapped centrepiece depicting a street party scene taking place on the upper deck on an iconic London Routemaster bus. The display will feature visuals powered by a 7thSense Media Server.
Eric Cantrell, director of sales and marketing at 7thSense, says:
“It’s been a busy summer for our team with an expanded board of directors and new product launches. As we continue to supply key players in the exciting world of themed entertainment, special events and visitor attractions, we look forward to continuing sharing some pretty major new storytelling technology releases and big project announcements. Watch this space!”
Earlier in the summer, 7thSense’s involvement as a technology partner with MSG Entertainment was announced. The 7thSense team is working with MSG Entertainment on MSG Sphere, set to open in Las Vegas next year.
accesso – booth #2110
accesso Technology Group PLC, a leading technology provider, will talk with attendees about how they can use technology to transform the guest experience.
The company recently announced the extension of its agreement with Village Roadshow Theme Parks (VRTP). VRTP will continue to use accesso ticketing, virtual queuing, guest experience management and distribution technologies at Australian Outback Spectacular, Paradise Country, Sea World Australia, Warner Bros. Movie World and Wet’n’Wild Gold Coast until at least 2027.
To book a meeting with the team, please email.
Alterface – booth #222
Alterface, a leader in interactive technology, will be discussing the firm’s latest projects at IAAPA Expo Europe 2022. During the show, attendees have the opportunity to discover the newest Alterface products. This includes new turnkey proposals for the Action League interactive ride system.
The IAAPA Brass Ring Award-winning system is now available with three additional designs; G.R.I.T. (Giant Robot Intense Tournament), The Daft Pirates, and The Greenhouse.
Alternatively, content including media, theming and background story can be custom-made to client specifications. This ranges from purely game-oriented content to more immersive and compelling storytelling-based gameplay.
Other products on offer include interactive dark rides, interactive theatres, interactive walkthroughs, and erratic dark rides. It will also present Wander, a software-based solution for the design and activation of in-park adventures.
“With a broad expertise acquired across hundreds of successful attractions and a network of specialist partners, the Alterface team can provide the fitting solution for each venue and audience.”
Meetings are bookable in advance by emailing Stephane Battaille.
Assetnest – booth #2831
Assetnest is a centralised asset management system designed by asset managers for asset managers. It was created by Pole Star EAM, a leader in asset management since 2011. The new system is a product of years worth of research and development, working with a variety of clients, agencies, corporations and family-owned businesses.
Assetnest allows operators to centralise all their asset information in one place to share with colleagues, contractors and third parties. This means they can give access to the right people when they need it.
At this year’s show, the company will be partnering once more with the previous technical director of Blackpool Pleasure Beach, industry consultant Alex Payne. Payne is a trusted director within the theme park industry. He is passionate about putting safety first in order to keep customers safe and attractions compliant.
The team invites attendees to meet Payne and Assetnest at booth #2831. Here, they can enjoy coffee and chocolate while finding out more about the innovative new solution. They can also Attendees can also book a meeting ahead of the show with Justine Shepherd, MD, or Edward Hiskins, CEO, by email.
Attractions.io – booth #3511
Leading creator of mobile visitor apps, Attractions.io, is the guest experience platform behind top-rated mobile apps for organisations including Butlin’s, Merlin Entertainments and San Diego Zoo.
The tech company will assist attendees in designing their own connected guest experience on the tradeshow floor. Attendees can also explore Attractions.io’s virtual theme park, testing the latest wayfinding enhancements. Attractions.io is also showcasing its new live visitor view, which monitors guests’ on-site behaviour in real-time.
Attractions.io’s dedicated specialists will be on hand to offer advice and consultations on creating connected guest experiences. Team members at the show include CEO & founder Mark, head of guest experience solutions Jacob, head of product Pete and marketing manager Ellen.
Attendees can pre-book a meeting on the Attractions.io website.
BoldMove Nation- booth #238
BoldMove Nation is a new vendor-independent service for the entertainment market. It will be demonstrating its interactive Smash & Reload dark ride product on the show floor.
Reacting to market feedback, BoldMove has diversified its IP offer and formats, with increased throughput. A Smash & Reload is currently in production for French theme park LePal.
BoldMove Nation CEO Benoit Cornet says:
“All vehicles will be fully synchronized in a smooth choreographic movement, meaning they simultaneously turn and stop at each screen during loading and smashing. This creates more excitement during the ride for all players and optimizes the experience, avoiding sound pollution between the vehicles.”
BoldMove will be running 15-minute demos in English, French, Dutch and German.
CONDUCTR – booth #1750
CONDUCTR is a new venture launched by Peter Cliff and Jos van der Steen, making its debut at IAAPA Expo Europe this year. Its team of skilled designers, artists, engineers and developers, create immersive experiences by transforming physical environments with real-time evolving narratives, using cutting-edge technology.
The UK-based studio has announced its latest innovation, Attractions Intelligence, which fuses next-generation AI technology with classic experiences.
Co-founder Cliff says: “Technology is now an expected and integral part of the user experience. Here at CONDUCTR we have a ‘heads up not heads down’ mentality. Our mission is to use tech in positive ways to enhance and enrich the guest experience, creating magical shared moments that bring audiences together.”
“We are excited to launch Attractions Intelligence at CONDUCTR’s first IAAPA Expo Europe. We believe this technology has the power to transform the way attractions are created and experienced.”
Connect&GO – booth #3533
Connect&GO is a leader in guest experience engineering and wearable RFID technology for events and attractions. It will be presenting its all-in-one attractions management platform, Konnect. The Connect&GO team will be at the event shortly after closing their Series A funding with over $17 million raised.
“Don’t wait for the future – the future is here now. See how you can drive revenue, simplify your operations and maximise guest engagement with a truly connected, cloud-based platform and real-time data that you can actually use,” says Connect&GO.
Team members in attendance at IAAPA Expo Europe 2022 include CEO Dominic Gagnon, COO FP Moffet, co-founder Anthony Palermo, SVP of sales & marketing Tara Morandi, director of strategic accounts Raj Manek, director of product Marc-André Dubé and senior business development director Ted Molter.
Attendees can pre-book a personalised demo at booth #3533 on the Connect&GO website.
Convious – booth #611
Convious is a leading eCommerce platform for the leisure industry. It will be showcasing its all-in-one eCommerce platform first-hand in a rocket-themed setup.
The company provides leisure operators with the tools they need to connect with their visitors, helping to enhance the guest experience, increase conversion rates and manage internal operations.
On booth #611, attendees will learn where they are in their eCommerce journey before exploring demonstrations of Convious’ digital features in a ‘Mission Control’ style area. Recent announcements have included Google’s new ‘Things to do’ functionality, dynamic pricing, the sentiment engine, and an automated personalisation module which allows destinations to improve the customer journey with targeted messaging.
The Convious team will be available to answer questions from attendees.
Chief operations officer Adriaan van der Hek, VP sales Bernard Kochen, UK and Ireland managing director Andy Povey, Benelux managing director Floor Rameckers, DACH managing director Werner Dullmaier, and France business development manager Loïc Giraut will all be in attendance.
Visitors can pre-book a meeting at IAAPA Expo Europe 2022 by visiting the Convious website.
DigiTickets – booth #4121
DigiTickets, a leading provider of ticketing and EPOS solutions, is working in partnership with attractions to help build revenue and streamline ticketing operations with innovative software. The firm’s products also help to reduce queue times, enhance the visitor experience, and enhance business decision-making through intelligence-led reporting.
“We will be showcasing our tried and tested solutions which seamlessly integrate together including ticketing, web design and build, payment processing, self-service kiosks, point of sale, staff scheduling and channel management. Stop by booth 4121 at IAAPA Expo Europe to catch up with our team to learn more,” says the firm.
Dronisos – booth #4020
Dronisos, a leading drone light show specialist, will be at IAAPA Expo Europe 2022. This is part of its efforts to identify potential partners and collaboration opportunities in the UK. Since the firm’s inception in 2016, Dronisos has created over 50,000 shows in over 25 countries around the globe.
A representative says:
“The shows that bring man and machine together creating a new form of cultural expression, have made Dronisos the European leader in drone entertainment.”
Dronisos uses drones manufactured by the French company Parrot. Their shows are popular at major international events and theme parks around the world including the 30th-anniversary celebrations at Disneyland Paris.
Head of sales Fabrice N’Kom will be in attendance on behalf of Dronisos.
Electrosonic
Electrosonic is a leading international audiovisual and technology services company. It will be celebrating a trio of awards for projects this year at IAAPA Expo Europe 2022.
The experiential technology experts specialise in the design and build of innovative technology. Its solutions create lasting experiences where people live, work, and play.
Electrosonic recently won three Integration Awards for Museum Project of the Year, Large Venue Project of the Year and Immersive Experience Project of the Year during InfoComm 2022.
Electrosonic president and global director Ewan Smith says:
“Year after year, there is always this drive to take the AV industry one step further, to create bigger and better, and we’re continuing to institute steps at Electrosonic to do just that. These wins are a testament to our innovation in the AV technology space to consistently deliver world-class systems and solutions and to set the bar higher for the next project.”
This summer, Electrosonic established its Technology Partner programme. It is working with partners in the experiential technology sector to ensure clients’ attractions benefit from state-of-the-art technical capabilities.
Attendees can pre-book a meeting with an Electrosonic experiential technology advisor on the company’s website.
Embed – booth #2114
Embed, a leading worldwide supplier of point-of-sale and revenue management systems, empowers FECs around Europe. Top brands such as Hollywood Bowl, Genting and the UK’s largest arcade, Coral Island are amongst its clients.
CEO Renee Welsh says:
“We are lucky to be at the forefront of the tech transition of business processes from coins to cashless in Europe. For a region rich in tradition that still includes regular use of physical currencies in daily transactions, we are in a position to be partners for those who are ready to take a plunge into the era of digitalisation and cashless through the use of Embed’s tech of transformation.”
The Embed team will be on hand performing demos of KIOSK+ and the Mobile Wallet. It will also promote its integrated TOOLKIT cloud-based software solution and the smartTOUCH arcade debit game card reader. In addition, the company’s Bling Showcase will return with a full range of Embed wearables and game cards.
Attendees can pre-book a meeting with Embed online.
ETF Ride Systems – booth #2228
ETF Ride Systems, a leading ride designer and manufacturer, will be showing off some of its latest projects on the trade show floor. Work being displayed will include Volkanu, an attraction in collaboration with Sally Dark Rides, and Grotte Cosquer (featured below).
An ETF Ride Systems representative says:
“Whether a park is looking for a track bound or trackless ride, a ride in the water, on the ground, elevated or suspended, we offer these ride concepts with the flexibility to integrate into the park’s backdrop or specific theming, and we are happy to show them during IAAPA Expo Europe in London.”
Meetings at IAAPA Expo Europe 2022 can be arranged with CEO Ruud Koppens and sales & marketing director Jos Sloesen by email.
Falcon’s Beyond Global
Falcon’s Beyond Global is a fully integrated development enterprise for IP-driven parks, resorts, media and merchandise. It will be sharing details of its latest projects on the tradeshow floor.
“We’re excited to announce that we’ll be attending the upcoming IAAPA Expo Europe! We look forward to networking with friends old and new and seeing the latest highlights in the industry.”
Falcon’s Beyond Global has recently announced details of Falcon’s Resorts by Meliá. This is a new global leisure entertainment resort brand that the firm says will embody “resortainment.” The company was recently joined by SaraRanghi from Meliá Hotels International to discuss its latest partnership.
Attendees can book a meeting with VP of global licensing & business development, Daryl White, during the Expo.
FORREC – booth #2222
FORREC, a leading entertainment design specialist, has been engaged with projects around the world this year. Notably, the firm helped develop creatives, master plan design and schematic design for LEGOLAND Korea Resort which opened in May. Constructed on an island in Chuncheon, South Korea, the park boasts over 40 attractions across its 28-hectare site.
One of FORREC’s ongoing projects, Ba Den Mountain Resort is a landmark mountaintop destination currently in development. The venue will be a local visual beacon with five resorts. These will surround a prominent core village featuring retail, dining, indoor attractions, and strategic viewpoints.
The resort will also comprise a ‘Royal Garden’ and an approximately 50-metre-tall spiritual Guanyin at the peak. There will be a supporting museum and pagoda to draw in guests.
Nearer to the firm’s base, FORREC brought its expertise to the Niagara Parks Power Station. It provided a project master plan and interpretive consultation/layout designed to revitalise the historic facility.
Opened on 1 July, the Tunnel at the Niagara Parks Power Station descends 180 feet beneath the historic building. FORREC partnered with Niagara Parks during the adaptive reuse construction of the power station in 2020. The firm also consulted on program development and interior design.
Fotosmile – booth #3641
Fotosmile, a family-run photo and video solutions company from Italy, will present new innovations including the new Meet&Greet Mirror. This allows visitors to take home memories of their day out with personalised souvenir photos and videos.
“We are really excited to be back exhibiting during the IAAPA show,” says Tatiana Martinelli from Fotosmile. “Participating in this Expo is very important both for us and for our current and future clients.
“Not only will we present our new Meet&Greet Mirror, but it will also be an opportunity to present our news related to on-ride photo and video technologies, developed starting from 2020, thanks to almost 30 years of experience in this business.”
Fun Spot – booth #3112
Fun Spot is a one-stop-shop leisure entertainment solution provider. The firm will be present alongside the Clip ‘n Climb Franchise and BigAirBag teams at this year’s show.
Parent organisation ABEO recently announced its acquisition of BigAirBag, a leading manufacturer of airbags for freestyle sport. This provides the option for Fun Spot clients to include more activities in future projects.
Fun Spot and BigAirBag will be hosting cocktails for prospective clients at their booth. Dutch beer, French wine and cheese will be served from 4pm on Tuesday 13 September.
Gantner Ticketing – booth #2206
Gantner Ticketing, a provider of software for museums, zoos, cultural heritage and visitor attractions, helps attractions to improve their ticketing and booking operations. It enhances the visitor experience before, during, and after events.
The company’s ticketing system software combines ticketing, booking, POS, cashless payment and access control into a single end-to-end technology platform.
Used by amusement parks, water parks, zoos, museums and other large visitor attractions, Gantner’s ticketing and booking service provides an all-in-one solution complete with the firm’s software, hardware and domain expertise.
Colleagues present this year include engagement manager Hjälmar Sinke, account manager Valerie Mahieu and senior account manager Jonathan Kreps.
Gateway Ticketing Systems – booth #4016
Gateway Ticketing Systems is a leading provider of admission control systems. It has assisted venues and destinations in the attractions industry for 34 years.
Attendees at IAAPA Expo Europe 2022 can discover the Galaxy Ticketing and Guest Experience solution, designed to improve operational efficiency and revenues for attractions. The Galaxy solution integrates core functions including ticketing, admission control, resource management, group sales, online ticketing sales, retail, F&B, membership management and CRM.
Gateway serves its European clients from its headquarters in Gilbertsville, Pennsylvania, US. It also has a Central London office and partner resellers across the continent.
The tech firm has recently added fraud security improvements to the eGalaxy Web Store, alongside Galaxy Contact Validation. This is a new feature that ensures the accuracy of guests’ demographic data.
In attendance will be general manager Joe Marshall, principal of strategic solutions Tom Lee, client account manager Jonathan Rodall, business solutions architect Steve Bell and partner development manager Charlie Broschart.
The Giant Company – booth #4005
The Giant Company is an Irish organisation working in concert with cities, embassies, and leaders across the globe. It will be discussing its landmark attraction concept in London. As the world’s tallest moving statue, The Giant features an LED pixel ‘skin’ which can display a wide range of corporate messages, seasonal designs and famous personalities.
Last year, the firm displayed a cutting-edge prototype of the invention at IAAPA Expo Europe in Barcelona. However, the real structure will reach 10 storeys high, with heights starting from 40 metres tall.
The Giant can speak and sing, engaging with the crowd below. In addition, it has a viewing tower which allows guests to see the city from the shoulders of a giant. Operators will also have the opportunity to include an immersive high-tech exhibition suitable for all ages.
The Giant Company is set to make an announcement of debut cities during the show. More information on the project can be found at the booth or by emailing the team.
Greenspan Projects – booth #2011
Greenspan Projects Ltd. is a creative design and build specialist for the visitor attraction industry. The team will offer insight into the creation of the company’s biggest zip coaster attraction. This is currently underway in the Mediterranean and set to launch next year:
“This breathtaking, adrenaline-fuelled attraction creates a unique flying adventure for visitors – as well as being surrounded by a challenging high ropes course to top the experience.”
Other projects include the world’s first-ever adventure golf in a cave for Zip World, as well as competitive socialising projects across both sides of the Atlantic. This includes Boom Battle Bar, Drive Shack’s Puttery, and Gravity.
Greenspan members in attendance include managing director Rod Morton, sales director Brook Tuffin, international business development manager Jesse Long, business development manager Europe Andriani Vladimirou, and marketing manager Michaela Rowland.
Business development managers Nico Bell and Garth Elkins will also be available at IAAPA Expo Europe 2022, alongside project managers; Matt Young, John Whitehead and Gaius Holmes. Meetings can be booked in advance online or by email.
HB Leisure – booth #412
Hb Leisure, the worldwide operator of skill games and amusements, is a concession operator found at attractions across several continents. It began nine decades ago in the British Isles, as the leisure firm explains:
“HB Leisure owes its name to Harold Burt – a gifted marine engineer who opened his first family arcade premises in North Wales, in 1932. Today, the business has expanded beyond all recognition to become the world leader in Skill Games.”
Enjoyed by guests around the world, HB Leisure operates its games in more than 90 major theme parks and attractions spread throughout the world. The company provides its unique friendly touch to over 100 million customers, who win more than £40 million worth of prizes every year, whilst enjoying a variety of game challenges.
Hero Zone – booth #1611
Hero Zone, a creator of immersive VR experiences, combines technology and storytelling to deliver next-level VR adventures. The company focuses on providing an easy and active social VR experience for different age groups and skill levels.
Guests can participate in Hero Zone‘s cooperative experiences against a plethora of creatures including zombies, goblins, and dragons. Meanwhile, its laser tag games provide fun for all the family with its team-building experiences.
The company says:
“Whether you’re a general amusement centre, a laser tag arena, a resort, or any other entertainment venue if you have got a room, you can offer incredible VR experiences that will generate solid revenue. Do not compromise on awesome – join the over 150 locations offering Hero Zone.”
Hero Zone VR features a user-friendly interface, intuitive gameplay and a leaderboard function to encourage repeat play. Able to accommodate up to 6 players at a time, it offers a fast throughput to help generate a reliable return on investment.
The lightweight setup also makes it the perfect solution for mobile businesses. Everything fits in a box and can be set up on location in 10 minutes or less. Exclusive demos of the VR technology can be pre-booked in advance by contacting Hero Zone online.
Highlite – booth #641
Highlite, a leading supplier of show equipment and distributor of audio and light equipment, has worked with the entertainment and amusement sectors as well as the installation market for over 28 years.
As the parent organisation for brands including Showtec, Infinity, DMT, DAP, Artecta and Showgear, the company offers a broad range of products to meet the requirements of its target market.
“Our beams, spotlights, washes, theatre lights, light effects and light controllers provide optimal lighting and enhance the experience of visitors and public. Audio products include a comprehensive selection of speakers, amplifiers, mixers, processors, and PA systems for the perfect sound solution.” says the firm.
“Visit our booth to find out how you can elevate experiences with sound and light from Highlite. Together, we can take any form of entertainment to the next level.”
HOLOGATE – booth #1734
HOLOGATE, a global leader in turnkey compact multiplayer VR systems, will be on hand to present its new products. This includes the Ghostbusters VR Academy Location-Based Experience, in association with Ghost Corps and Sony Pictures Virtual Reality (SPVR).
The fully immersive training simulator is set in the world of Ghostbusters. It will become available to more than 400 HOLOGATE locations by the end of the year.
The team will also demonstrate HYPER GOLF, which is a fusion of mini golf and a next-level gamified social experience. Players of all ages can enjoy this familiar yet futuristic version of a classic game. The experience is enhanced with special effects and funky tracks.
In addition, attendees can find out more about HOLOGATE ARENA and HOLOGATE BLITZ. To book a meeting, please click here.
Holovis – booth #3437
Holovis, a leading experience designer will be exhibiting at IAAPA Expo Europe 2022. The team will be available to talk about all of Holovis’ latest projects and products, including the newly announced TiO.
TiO is a new technology solution that allows for the creation of two different experiences on a ride or attraction at the same time. With the Patent-Pending TiO system (two-in-one) two different media or real-time interactive experiences can be delivered simultaneously on every screen within the overall design.
Last year, Holovis announced its latest product for the family gaming and mini-golf sectors. 360Golf provides an immersive golfing experience with automated scoring and customisable themed courses. A core feature of Holovis’ 360Golf is based around its advanced technology golf balls, each integrated with the capability to digitally allocate balls to players.
Interlink – booth #3321
Interlink, a leading water ride designer and manufacturer, will be exhibiting in its home country.
Marketing colleague Valérie Crest says:
“We are gearing up for Expo season, and cannot wait to catch up with clients, industry friends and partners at IAAPA Expo Europe, this year in London.”
Interlink is a specialist in the design, manufacture and supply of a wide range of water rides, such as Super Flumes, Rapid Rivers, Shoot the Chute, and Water Battle attractions. The company can also supply dark ride systems and a variety of dry rides including monorails and panoramic towers. Earlier this year, it showcased its products and services at SEA Expo 2022.
Intamin – booth #1627
Intamin, a creator of record-breaking amusement rides, returns to IAAPA Expo Europe following a series of high-profile projects around the world.
New coasters opening in the past twelve months include Big Dipper at Luna Park, Sydney and Pantheon at Busch Gardens Williamsburg, US as well as an Intamin log flume at Family Park, Austria.
Amongst the latest innovation being showcased is Motion Tower. This new multimedia ride experience is designed to immerse visitors using 3DOF and 4D effects.
With a capacity of up to 80 people, each seat guarantees a great view using theatre-style seating. “It is the next level of immersive experiences, marking a reinvention of the Flying Theater,” says the firm.
Jora Vision – booth #3021
Jora Vision, a leading design and production company, will be exhibiting at IAAPA Expo Europe 2022.
The company recently celebrated the opening of a major Portuguese museum experience, Quake Lisbon Earthquake Center. This officially opened to visitors in April 2022 following Jora Vision’s creative involvement spanning three years.
Inspired by the famous earthquake of 1 November 1755, the brand-new experience investigates the story that dramatically reshaped the city’s landscape and streets, resulting in a tsunami and devastating fires.
Jora Vision also worked on the newly opened Eagle Warriors attraction at Vingroup’s VinWonders Phú Quốc.
Katapult – booth #1950
Katapult, the international guest experience design agency, will bring every team member to this year’s IAAPA Expo Europe 2022.
New team members will be available at the booth including former Walt Disney Imagineer and creative director Andy Sinclair-Harris and live experiences lead Natalie Dawson who has almost two decades of experience in live entertainment. Operations and commercial director Cathrin Winsor, formerly of BRC and a contributor to the design of the award-winning Johnnie Walker Whisky Experience, will also be in attendance.
Also in attendance with Katapult are former Electrosonic project producer Alex Tyrrell, BRC creative producer Victoria Meadows, and 3D and concept designer Alice Young.
Katapult team will be focussing on its strategy and insights, live experiences, master planning, concept and design and executive production services. It promises exciting updates on projects with clients and industry suppliers.
Members of the Katapult team will also be at the sponsored TEA Mixer event on 14 Wednesday. In addition, they will be attending drinks receptions and EDUSessions during the week.
KCC Entertainment Design – booth #1127
KCC Entertainment Design, a leading creator of themed environments, will also be present at this year’s event.
A company representative says:
“If you need a partner who can help you in every step from the first study, till the grand opening of your entertainment destination, you should definitely come and meet us.”
Earlier this year, KCC Entertainment Design celebrated the opening of its latest leisure project in Switzerland. Fun Planet Kids, a new family entertainment centre, is an extension of the existing Fun Planet in the municipality of Rennaz. Covering an area of 4,500 square metres, the end result is the biggest family activity park in the country.
Lagotronics Projects – booth #1121
Lagotronics Projects, the media-based attractions specialist, will be discussing interactive systems for dark rides, walkthrough attractions and family rides on the trade show floor.
Earlier this year, Lagotronics Projects announced its role in the development of Pradera Islands, a 23-hectare theme park in the Philippines. Lagotronics will be responsible for the development, production and installation of a major media-based dark ride and four other attractions. The firm was commissioned for the project by Immersive Planet, a Spanish design agency, which has created the master plan and design of the park.
Lagotronics has also recently introduced ExplorAR to Keverberg Castle, helping to bring an interesting historic figure alive at the heritage site.
CEO Mark Beumers, sales manager Tom Bouwens and leisure account manager Michael Thiesen will be in attendance at the show. Meetings can be booked in advance by emailing Beumers, Bouwens and Thiesen respectively.
Leisure Development Partners – booth #1941
Leisure Development Partners (LDP) is a leading economics and strategy consultant. It will be speaking with attendees at IAAPA Expo Europe 2022 about projects taking shape, as well as providing an opportunity to chat about visitors’ existing attractions and how performance could be improved.
LDP conducts financial feasibility and analysis for new projects and improvement strategies for existing operations, providing services to the development, investment and operations communities.
“No matter what stage your attraction plans are at, we’d love to talk about how leisure businesses could benefit from LDP’s deep knowledge and expertise.
“If you’d like to book some time for a chat with one of the team during the Expo please contact us. We hope to see you there!”
In attendance are senior partners Michael and Yael, partners James and Natalia, team & marketing coordinator Frea, associate Sam and research analyst Julian.
Appointments can be booked in advance by emailing Frea.
Maurer Rides – booth #322
Maurer Rides is a leading designer and manufacturer of roller coasters and transport solutions. It will present a new product platform with an exhibition model on its booth this year. The ride specialist will also have small-scale models on display with corresponding designs.
The Spike Snow Coaster is a recent addition to the manufacturer’s portfolio, designed for ski and mountain resorts. The innovative roller coaster places a motorised snowmobile vehicle on a track, creating an exciting winter landscape experience. Benefiting from a patented spike drive, the vehicle retains complete traction as every part of the track, with each rider able to control their own speed.
The ride can accelerate up and down hills reaching top speeds of 80 kilometres per hour. Riders are able to extend the airtime or brake and take time to enjoy the scenery.
Representing Maurer Rides are general manager Jörg Beutler, North American business development representative Steve Boney and business development director Torsten Schmidt.
Meetings can be scheduled for IAAPA Expo Europe 2022 by emailing Schmidt.
Studio Create
Studio Create, a leading creative firm, has worked on a series of high-profile projects in the capital. This includes The Crystal Maze Experience and the recently opened Tomb Raider LIVE Experience.
The firm has worked with top brands in other sectors including Costa Coffee and Hyde Park Festival. It has a busy pipeline of global projects to come. It is led by led by creative director Eddie Saul.
Appointments can be booked in advance with Studio Create by email.
Mobaro – booth #2218
Mobaro is a provider of online maintenance and safety solutions. During the trade show, the team will be on hand to demonstrate why the company’s unique digital workflows between maintenance and operation are chosen by so many attractions around the world.
Last year, Mobaro announced its new ride operations app, connecting ride operators with the CMMS in a milestone for the company’s development. RideOps allows operations to record and monitor the performance side of ride operations. This means that they can see an overview of key factors such as queue time, ride cycle, capacity utilisation and more.
“This last year, we have experienced a truly uplifting reception of both our ride operations application and the competency module,” says Henrik Have, CEO at Mobaro. “At the same time, we have worked tirelessly with clients to refine and develop features to build an even stronger system for them to handle their attraction safety, maintenance, and operations.”
He adds:
“We had a blast in Paris 2019 where we offered our signature beer, and our guests loved it. So, we are very pleased to be able to bring back the Mobeero once again to London and talk about the needs of attractions for managing safety, maintenance, and operations.”
OpenAire – booth #2827
OpenAire, a leading designer and manufacturer of retractable roofs and skylights, is speaking at Waterpark Day. The team will also be exhibiting on the tradeshow floor.
Nancy Patterson will moderate the WhiteWater Presentation “Not your Parents’ Waterpark” on Monday 12 September which features WhiteWater VP business development Jeremy Gray, Dim Hemeltjen from Center Parcs Europe and Chris Jung from Tropical Island.
The OpenAire team including president Mark Albertine and commercial manager Wael Atassi will be available for discussions at booth #2827.
“If you can dream it, we can move it – speak to us about opening up your space,” says OpenAire. “Your water park should not corrode and should be full of sunshine and fresh air, we can help with that.”
Rainbow Productions – booth #1501
Rainbow Productions, a leading character events company and mascot manufacturer, will be present at IAAPA Expo Europe 2022. Attendees will be able to discover details of its most popular experiences and characters.
The company is the exclusive agent for more than 140 licensed characters and brands in the UK. For instance, Minions, Peppa Pig, Paddington, Bluey and CoComelon. This year the events firm has added new characters from popular animated features including Care Bears, Dino Ranch and Numberblocks, as well as viral sensation Baby Shark from Pinkfong.
Head of UK sales Chris Stanton says:
“Character events help attractions to increase footfall and expand overall capacity, it is also a great crowd management solution. Besides regular meet and greets, Rainbow also introduce new mini-shows and activations on a regular basis to help clients to engage a greater customer experience.”
Raven Sun Creative
Raven Sun Creative, the transformational experience firm, is celebrating over a decade in business this year.
Louis Alfieri is principal and chief creative officer of Raven Sun Creative. He will be sharing a keynote session at this year’s IAAPA Expo Europe 2022. Attendees can join Alfieri during the Indoor Entertainment Day event on 12 September 2022.
Speaking at the Evolution of Game Engines and Metaverse are your Future session, the audience will discover what these tools are, and how these (along with the metaverse) will become an essential ingredient in experiential entertainment businesses in the coming decades.
Attendees can email in advance to arrange a meeting.
Safemark – booth #2332
Safemark, a specialist in security and guest mobility for the leisure industry, provides solutions including electronic lockers. These are used by some of the world’s most recognised and densely populated parks.
The company will be representing both the BestLockers and Scooterbug brands at booth #2332. In addition, it will host live demos of its IAAPA Brass Ring Award-winning GoPod Mobile technology. GoPod allows visitors to rent a locker by using their phones, without the need for a separate app. The SafePod complimentary locker system will also be displayed, a popular solution for staff areas and FECs.
Mobility solutions being showcased include children’s strollers and electric convenience vehicles. These are ideal for improving fleet mobility and enhancing guest service programmes.
“Whether your goal is to increase profits through time-tested revenue share programs or to simply elevate your amenities, Safemark is here to help.”
Safemark CEO Andrew Kindfuller will be joined at IAAPA Expo Europe 2022 by the European sales team. This includes Nathan Ridgwell, Frank Bruggemann and Fraser Brown and global VP of sales, Sandy Calabrese.
Sarner International – booth #1950
Sarner International is a leading experiential design expert. The firm is the name behind some of Britain’s most immersive exhibitions, museums, attractions, and touring exhibitions. It will be bringing authentic props and monsters to London from the smash hit TV series Doctor Who, in celebration of a new science-based exhibition that has been developed in close collaboration with BBC Studios, Doctor Who Worlds of Wonder.
Recently completed and under development projects include a major new Anglo-Saxon history attraction utilising visuals from the Assassin’s Creed franchise, and ‘Shackleton’s Legacy and the Power of Early Antarctic Photography’ in a collaboration with the Royal Geographical Society.
Sarner International is also working on a touring attraction for Science Museum Group which will recreate the thrill of the world’s most famous train engine, the Flying Scotsman, and a new immersive heritage attraction for the National Trust. Outside the UK, the firm is working on an immersive edutainment ride for Qetaifan Island North, a world-class waterpark in Qatar, and a new flying theatre that brings the Maltese culture to life.
“Our designs leverage the power of storytelling, heritage, media, architecture, and cutting-edge immersive technologies,” says Sarner. “Our renowned in-house team has a proven track record in delivering edutainment attractions that stand out from the competition, powering our global reputation for creating award-winning destinations that spark wonder, drive recommendations and boost visitor numbers.”
Semnox – booth #1718
Semnox Solutions, a provider of technology for the entertainment and amusement industry, supplies state-of-the-art RFID-based cashless and ticketing solutions for a variety of attraction types. This includes theme parks, adventure parks, water parks, FECs, arcades, zoos, museums, play areas and more.
Semnox’s flagship solution, Parafait, allows businesses to automate processes, providing greater control over operations. Meanwhile, the Tixera Park Solution is a comprehensive ticketing and park management system. It helps streamline operations, simplify processes and provide a seamless guest experience.
“The innovative hardware and software technology, combined with 24/7 best-in-class support, makes the solution a one-of-its-kind in the industry,” says Semnox.
The company’s Deliko F&B Solution offers a one-stop technology platform for managing entire F&B enterprises. Semnox offers everything needed to run an operation successfully through this food court management software, hardware, and services platform.
Simtec – booth #328
Simtec Systems, a leader in motion simulation, will be showcasing its HEXaFLITE Flying Theatre. This can be tailored to meet the size requirements of operators, suitable for 20 – 72 passengers at a time. The German innovator has developed the system using the latest technologies. Its aim is to meet the needs of customers with limited space for new attractions.
For clients with even more compact spaces such as arcades, leisure centres and ships, the HEXaFLITE mini has been developed. Specially designed for environments with low ceiling heights of approximately six metres, this system is available with either an electric or hydraulic 6 DOF motion system.
With a turntable upper platform for easy access, the HEXaFLITE mini is available in 4, 8 or 10 passenger variants. There is also an optional VR mode and special effects including wind and scent.
Simworx – booth #1728
Simworx, the dynamic media attractions specialist, will let its AGV Dark Ride concept take centre stage this year at IAAPA Expo Europe 2022. A brand-new concept designed in collaboration with Katapult, “Overdrive” provides an example of how trackless dark rides can be developed hand-in-hand with immersive storytelling.
Simworx will also be showcasing its new ride concept, the Pegasus Flying Theatre, and a range of other media-based attractions, including Immersive Tunnels and Stargazers.
Members of Simworx in attendance include CEO Terry Monkton and COO global business development manager Paul Kent. Also present will be sales manager Rafael Smith and COO Andy Roberts. Time with the team can be scheduled by emailing in advance.
Smeetz – booth #4009
Smeetz is a provider of a unified commerce solution powered by AI sales optimisation for visitor attractions for leisure and cultural attractions. It is inviting attendees to participate in free product demonstrations and attend a masterclass about ongoing trends in the attractions industry.
Team members available at the Expo include the UK’s Gordon Tole-Moir, France’s Jean-Marc Tillé, and Sarina Erni for DACH, as well as chief revenue officer Liza Tripet.
Smeetz CEO & co-founder Alexandre Martin will also be in attendance, saying:
“After attending the trade show as visitors last year in Barcelona, we are really excited for our first time exhibiting at IAAPA Expo Europe.
“We have already had a lot of success at trade shows since the beginning of the year but we cannot wait to showcase our new unified commerce vision and our amazing product behind it at the biggest Expo for the attractions industry.”
Attendees can book a meeting in advance with the Smeetz team.
Soft Play – booth #1901
Soft Play is a global leader in innovative and safe children’s playground equipment. The team is on a mission to provide safe forms of play that are as good for business as they are for kids, and will be showcasing the company’s products at the trade show.
The company supplied a new 270-square-metre play area at Lotte World Korea, which opened in March 2022. This features a Jack in the Beanstalk theme with a two-story climbing castle in which the Lotte World mascots Lotty and Lorry both make an appearance.
The play area is manufactured from Soft Play’s proprietary sculpted foam material. The material is soft to the touch and naturally anti-bacterial and anti-fungal. The firm’s play elements are easy to clean and maintain while having proven to be extremely durable in high-traffic areas. This is Soft Play’s third major product with the team at Lotte World.
Grant Sonju, director of business development and Lars Nielsen, business development manager, will be at the booth. Meetings can be arranged via email.
SPREE Interactive – booth #448
SPREE Interactive is a leading provider of active free-roam VR experiences. The company specialises in providing turnkey, largescale products that are active, social and fun. It offers free-roaming commercial VR attractions which can be installed quickly and operated efficiently.
The SPREE Arena is designed for location-based entertainment centres including FECs and activity centres. It transforms vacant spaces into fully interactive VR experience zones.
The attraction is compatible with a variety of non-violent family-friendly games. Operators can opt for a high-volume quick play revenue model or incorporate the team-based games into party packages.
Guests can now enjoy SPREE Interactive as part of a new vehicle-based experience. The firm’s sensor fusion VR tracking technology can now be added to bumper cars as a turnkey VR upgrade solution, licensed by VR Coaster.
Sports Simulator – booth #4037
Sports Simulator, a provider of advanced leisure simulators, provides active gaming for families and friends through its multi-sports simulator. This features more than 60 sports.
Over 1,500 game challenges are on offer, taking place at 3,000 virtual sporting venues and cityscapes including London, Paris, New York and Dubai. The environments can also be customised for festivals including Easter, Halloween and Christmas.
Available in single-screen HD and triple-screen 270° surround models, Sports Simulator have developed a budget-friendly pricing structure. The firm includes free-of-charge updates as standard, to ensure its simulators are kept fresh and engaging.
“The great thing about Sports Simulators is that they cater for any age, any level of fitness and any number of players, which is why a Sports Simulator is a fantastic way to transform any retail space or leisure facility into an interactive sporting experience which is enjoyable and profitable all year round,” notes the firm.
“Encouraging movement and physical activity continue to be a big trend in 2022. This is why Sports Simulators are becoming increasingly popular.”
Guests can use Sports Simulator to increase endurance by participating in kicking, throwing, and hitting sports with real balls that increase strength, stamina, and muscle memory. IAAPA attendees can see the simulator in action in London. Popular sports such as football, golf and cricket will be demonstrated, alongside the company’s latest addition of indoor bowling.
Storyland Studios
Storyland Studios, the three-dimensional storytelling firm, works in the business of experience design, helping to create connected brand stories and bring them to life using spacial and interactive storytelling.
The company has a heritage stemming from Walt Disney Imagineering, with many of its creative leaders having spent their early careers bringing immersive experiences to life in Disney parks, or overseeing marketing efforts around the world for The Walt Disney Company.
“We play the role of a connector and a creator of value,” says the firm. “We are a co-pilot for operators, landowners and developers who want to find the perfect fit of tailor-made IP-based attractions for their sites. Our interest is in developing long-term relationships that add value to our partners, to our industry and most of all, to all the story fans around the world.”
Notable current projects include the Ubisoft Entertainment Centre, set to open on the Mediterranean coast in 2025. Chief strategy officer Ben Thompson will be in attendance alongside Jonathan Bonner, Sean Featonby and Nathan Smith.
Meetings at IAAPA Expo Europe 2022 can be prearranged by email.
Sunkid – booth #1917
Sunkid, a leading provider of attractions for the whole family, continues to work on a range of international projects including Erlebniswelt Goldwasser (Austria). The firm has enhanced the ski resort of Hammerbybacken with a mountain coaster installation and two new moving carpets with a tubing slope.
A tube conveyor belt is now in place at Warner Park, alongside two new Tower Installations at Dreamland Amusement Park and Hansa Park in Germany.
Sunkid will present its product portfolio including family rides, mountain coasters, moving carpets and different wood’n’fun products. The team will also give an overview of the firm’s latest projects.
Technically Creative – booth #3919
Technically Creative and TC-IT Group, the immersive experience experts, are exhibiting for the first time this year. The firms are specialists in the design and manufacture of interactive and immersive experiences, working on a multitude of projects all over the world.
Technically Creative has undertaken projects at UK sites including the Harry Potter Photographic Exhibition, Eden Camp Modern History Museum and Yorkshire Wildlife Park. Its team brings combined industry expertise of more than 150 years in total.
Earlier this year Technically Creative joined forces with it-attractions, the specialist company behind several children’s edutainment brands to form the TC-IT group.
“This brings an FEC operational viewpoint to the table along with master planning, feasibility, education and training into the mix,” says a company representative. “Our headquarters, based in York, is bursting with innovative creativity, passion and determination to make each project outstanding.”
Themed Entertainment Association – booth #2605
The Themed Entertainment Association (TEA) is a non-profit representing compelling places and experiences worldwide. It will be providing coffee to industry members on the show floor at IAAPA Expo Europe 2022.
Petro Art Production, the leaders in artificial rockwork for themed attractions, will lead a TEA presentation. The firm specialises in artificial rockwork and shotcrete theming, working with theme parks, zoos and other leisure destinations. Amongst its latest projects is Dinosaurland at Djurs Sommerland, Denmark, featuring T-Rex Family Coaster, alongside a jeep ride and playground.
Park CEO Henrik B. Nielsen described the company’s performance by saying:
“Petro really did a good job here and it’s been good working with them. More important is that the guests here in the park are really happy with this new area here – they are saying that this part of the park is a new level of Djurs Sommerland. For us, it’s their opinion that is most important for us and the guests really like it”.
Themics Philippines Inc. – booth #3734
Themics, a turn-key theming, animatronics and lighting specialist, returns to the show floor to celebrate the company’s development over the past year. Continued growth in orders has seen the firm expand its production area to 14,000 square metres, doubling its production workforce. Given the rapid change, Themics is looking to provide insight into how it accommodates its ongoing projects and is better equipped for clients than ever before.
Less than 100km away from the company’s factory, Themics has worked on the theming scope for Pradera Islands. This is a major new Philippine theme park in development. Themics’ scope for the project includes entrance signage, archways, IP figures, building façades and other theming elements contributing to the story of the 23-hectare park.
Fibreglass item production and on-site installation works are both currently underway with the company expected to share more updates soon.
Themics is also working on the realization of a new FEC in Qatar. It is manufacturing standalone fibreglass items, wall claddings, gateways, counters, signs, furniture, and more for the planned three-story “Wonders of the World” facility.
The manufacturer says:
“Divided in different themed zones with a wide variety of activities, Themics is grateful to support such a large project with a wide range of diverse theming elements and props. Production is almost completed and most items are on their way to be installed soon.”
The FEC is expected to open by the end of the year.
ThisPlays International – booth #3309
ThisPlays International, a provider of photo booth products, will return for its fifth year at IAAPA Expo Europe 2022.
Commenting on the factors contributing to its continued growth, founder Mark van der Weide says:
“It is a combination of a few things that perfectly fit the timeframe. Attractions strongly look for new revenue streams, a ‘wow’ experience and self-service solutions. That is exactly what we offer in a very premium way, which proves itself in record revenue. Research shows that ThisPlays generates four times the revenue of the average photo booth in the market!”
ThisPlays uses a simple revenue share model for installations. The firm covers the investment of designing, building and maintaining units with a notable focus on storytelling. Its European clients include Parque Warner Madrid, Movie Park Germany and Disneyland Paris.
“We only ask our partners to facilitate a few square metres and a socket. We simply do the rest and share the record revenue,” adds Weide.
Triotech – booth #1317
Triotech, an award-winning creator of media-based attractions, will showcase its latest stand-up theatre attraction at IAAPA Expo Europe 2022.
Guests stand on two-by-two platforms for the simulator-flying theatre hybrid. Integrated special effects, including scents, leg ticklers, water, and wind, transport visitors into an exhilarating experience.
“We’re excited to meet our clients, prospects, partners, and friends in London! We have a lot of announcements and projects to share”, says VP sales and marketing, Yannick Gemme. “The European market is strategic for Triotech. We work in close collaboration with our French Division CL Corp to develop exciting attractions aimed at this segment.”
Triotech will announce a new project with a top European theme park operator player at the show.
UCARGO – booth #1950
UCARGO, a leading freight-forwarding and logistics specialist, deliver a full-scale service for the events and entertainment sector. The firm is a specialist in air, road and sea logistics. It uses its team’s expert knowledge to transport cargo of varying scales, starting from simple shipments to problem-solving complex cargo projects.
The firm offers a personalised service around the clock where required. It aims to be on hand for clients during every step including overseeing port loadings, on the phone and in person. “Wherever we can – we go where you go,” adds UCARGO.
“For us, it is important that your cargo remains safe, that it is reliably moved and that no matter the complexity of the transport; the integrity of the cargo is being looked after during all times and moves around the world with ease and without hold up. Our team is here to make this happen.”
UCARGO’s head office is based outside London. It also has offices and agents linked globally for a well-connected service within the amusement industry. The company has undertaken award-winning projects around the world. These span as far as the Middle East, the US and Asia, as well as mainland Europe and the UK.
More information can be found by emailing UCARGO in advance.
Valo Motion – booth #3005
Valo Motion, a pioneer in combining interactive technology with physical activities, will be bringing its Valo Arena to IAAPA Expo Europe.
The immersive Mixed Reality indoor-arena is designed for activity parks and other indoor spaces. The London event marks the official live launch of the unit.
“ValoArena was designed for up to six people to have active fun together, and we wanted to learn together with owners of premier installations how ValoArena will be received by players,” says CEO Dr Raine Kajastila. “We have received highly positive feedback and several locations had over 4,000 players per week.”
Valo Motion has reported stellar feedback from new customers this year such as Hi-Fly Trampoline Park.
“We always observe what is happening on the market, and we got ValoArena because it helps us to stay relevant and modern, says Hi-Fly Trampoline Park CEO Lasse Buschmann. “ValoArena adds value to our park and ticket prices. It’s easy to access, has no wearables, and saves staffing costs”
Attendees have been invited to visit Valo Motion at booth #3005 to try the ValoArena experience for themselves.
Vekoma – booth #3128
Vekoma Rides, the Dutch roller coaster specialist, will be talking about its newest products and services.
The firm has enjoyed a strong year, with its award-winning WildCat looping coaster ‘Fønix’ opening at Fårup Sommerland in April. This is now Denmark’s tallest, fastest roller coaster. Elsewhere in Europe, it has provided a Mine Train and Kalypso Family Coaster to Energylandia’s Sweet Valley area.
Meanwhile, in Asia, Vekoma is looking forward to the opening of two more Top Gun launch coasters, a Family Boomerang Rebound, a Suspended Family Coaster, a Hyper Space Warp and the newly designed Renegade looping coaster.
One of the most notable new projects from the company is the Tilt Coaster 2.0. The company has upgraded and adapted the Tilt Element for its new generation of sit-down thrill coasters.
Vivaticket – booth #2621
Vivaticket provides ticketing and access control solutions for sports, leisure, culture and entertainment markets. It offers technological solutions and related services to enhance the performance and results of events.
The firm’s ticketing systems are designed to be integrated with the most common access control devices on the market. Linear barcodes, magnetic stripes, RFID chips, biometric readers and NFC devices can all be used. It also created a mobile App to turn a smartphone into an access control point.
Clients include the Louvre in Paris and the Tate Modern in London. It has also worked with Warner Bros World in Abu Dhabi, Zoos Victoria in Melbourne and Puteri Harbour in Malaysia.
This summer, Vivaticket announced a strategic alliance with Digonex. Digonex is a leading provider of dynamic pricing solutions for the attraction and live entertainment industries.
WhiteWater – booth #728
WhiteWater, a leading waterpark manufacturer, is preparing to make a splash at IAAPA Expo Europe 2022 with thought-provoking speakers and the latest project details.
Before the trade show floor opens, WhiteWater will have a presence at both the Water Park and Sustainability Days. VP of business development Jeremy Gray and president of WhiteWater GmbH Rainer Maelzer will take part in panel discussions.
Gray will discuss how to make an indoor water park a successful year-round destination. Meanwhile, Maelzer will moderate a panel on ecotourism.
WhiteWater’s engineering skills will be on show at booth #728 with a major new project on display. Upon opening this autumn, the Icon Tower tower will feature the tallest water slide in the world. It will also be a single complex with the most water slides to come off it.
Vantage president, Michael Jungen, will provide an emphasis on technology. He will encourage attendees of The Joy Economy to rethink what they know about the guest experience in terms of revenue, brand affiliation, staff retention, brand building, and reputation, in booth #732 on 13 September. Attendees can book a meeting with the WhiteWater team online.
Zamperla – booth #1428
Zamperla is a leading ride manufacturer. The Italian firm will debut a new collection of Zamperla roller coasters at the show: the Junior Shuttle family. This includes two different versions. Firstly, a traditional model that sends riders forwards and backwards. Meanwhile, the second version rotates throughout the experience.
“The Junior Shuttle family encapsulates the next generation of our coasters,” says Adam Sandy, Zamperla’s roller coaster sales & marketing director.
“We now include several key design features into every coaster: reduced cost of ownership, marketable features that make our coasters go viral, component typicality to maximize uptime, and of course, a smooth, exciting ride. All of these factors go into conceptualizing every Zamperla roller coaster.”
IAAPA Expo Europe: Register today
Registration for IAAPA Expo Europe 2022 is now open. Tickets are available from the association’s website. IAAPA Expo Europe runs from 12 – 15 September, with the show floor open to attendees from 13 – 15 September 2022.
