Mousetrappe creates new Beauty and the Beast animated content for Hollywood Bowl Date 23rd May 2018 Read time | 2 min read Category
Pamela Kaufman appointed President, Viacom/Nickelodeon Global Consumer Products Date 22nd May 2018 Read time | 2 min read Category
Aardman presents upcoming movie, new IP and more at 2018 Licensing Expo Las Vegas Date 22nd May 2018 Read time | 2 min read Category Las Vegas
Raven Sun Creative welcomes Jun Wu as Business Development Manager in Asia Date 21st May 2018 Read time | 2 min read Category
Madame Tussauds London launches Meghan and Harry wedding photo opportunity Date 18th May 2018 Read time | 2 min read Category Merlin Entertainments
Attractions, condoms and swimsuits: Blooloop's Royal Wedding guide Date 18th May 2018 Read time | 5 min read Category
Trick 'r Treat added to Universal’s Halloween Horror Nights line-up Date 17th May 2018 Read time | 2 min read Category
Business looks bright for restaurants after fitting retractable roofs Date 17th May 2018 Read time | 2 min read Category Food and Beverage
Immotion partners Merlin for new VR experience at LEGOLAND Discovery Center, Boston Date 15th May 2018 Read time | 2 min read Category Legoland
Madame Tussauds Orlando creates global scavenger hunt to promote new Justice League attraction Date 14th May 2018 Read time | 2 min read Category Merlin Entertainments
Parques Reunidos developing five FC Barcelona entertainment centres Date 14th May 2018 Read time | 2 min read Category Parques Reunidos
Universal Studios Hollywood replacing Jurassic Park ride with Jurassic World Date 11th May 2018 Read time | 2 min read Category
LEGOLAND Florida Resort announces LEGO MOVIE WORLD Date 10th May 2018 Read time | 2 min read Category Legoland
Picsolve on a high with 360 CHICAGO Observation Deck win Date 10th May 2018 Read time | 2 min read Category
Lappset Creative and Merlin to create new themed soft play attractions Date 4th May 2018 Read time | 2 min read Category
Sesame Street land at SeaWorld Orlando coming spring 2019 Date 3rd May 2018 Read time | 2 min read Category
Hasbro acquires Power Rangers brand as part of $522m deal Date 3rd May 2018 Read time | 2 min read Category
Leveraging a theme park IP: the next chapter of the legend of Nemesis Author Graham Speak Category Roller coasters
Set-jetting in 2025: turning travel’s big trend into your brand’s opportunity Author Ellen Mullen Category Brand experiences
Building authentic connections: lessons from the Brand Experience Center Conference Author Ella Baskerville Category Brand experiences
Reimagining sports venues: entertainment, retail, and dining as catalysts for growth Author Tyler Rizzo Category Destination development
Busting an IP myth: why brand licensing is more than just kids characters at play Author Graham Speak Category Brand experiences