Integrated Systems Europe (ISE), the world’s largest AV and systems integration show, has named Matt Clark, a renowned British artist and the visionary founder of United Visual Artists (UVA), as the creative keynote speaker for ISE 2026.
Known for his innovative work blending art, technology, and architecture, Clark combines light, code, sound, and choreography to produce striking artworks displayed at major cultural institutions and public spaces worldwide.
His keynote will showcase his bold ideas, inspiring attendees to challenge conventions and explore new connections among art, technology, and architecture at ISE 2026.
On Tuesday, February 3, from 15:30 to 16:15 in Room CC4.1, Clark will deliver his keynote titled Hidden Order: Building a Performance-led Mapping at Casa Batlló, from Concept to Implementation.
This session will provide a rare behind-the-scenes glimpse of ‘Hidden Order’, the façade mapping created by Casa Batlló in collaboration with UVA, which is scheduled for 31 January and 1 February, just prior to ISE 2026.
Showcasing innovative ideas
The Hidden Order artwork commemorates the 5th edition of Casa Batlló’s annual mapping event, offered free to Barcelona's residents and recognised as one of the city’s major cultural highlights.
It uses the building as both a subject and a tool, aiming to deepen Gaudí’s innovative legacy through reinterpretation inspired by his connection with geometry and nature. Using light, motion, and sound, the façade is broken down and reassembled, with choreography and human movement playing key roles in its composition.
The piece explores the space between figuration and abstraction, as well as the human element and architecture, while addressing real-world limitations that influence its visual and technical aspects.
Clark’s keynote will explore the Casa Batlló commission as a case study, covering initial impressions, concept development, research, prototyping, content systems, technical design, show control, and onsite delivery.
He will explain how UVA converts architectural logic into a manageable visual system, working with a varied team of technical artisans and specialists to progress from studio tests to final realisation. Additionally, he will show how constraints influence and shape the composition.
Exploring Hidden Order
Hidden Order expands into Casa Batlló’s newly opened second-floor gallery, transforming into ‘Beyond the Façade’, a five-month site-specific exhibition opening on 31 January that offers visitors an immersive encounter with Clark’s work.
This distinctive space within the iconic building allows for an in-depth exploration of the artistic process behind the mapping, blending light, motion, and technology to contemplate life cycles and the interaction between human presence and architecture, enabling visitors to see themselves reflected in the installation.
“We are delighted to welcome Matt Clark as our Creative Keynote for ISE 2026. Matt’s visionary approach and his ability to blend art, technology, and human experience truly embody the spirit of ‘Push Beyond’, our theme for ISE 2026,” says Mike Blackman, managing director of Integrated Systems Events.
“This extraordinary project, created by Casa Batlló in collaboration with Matt Clark, challenges us to see the world differently and inspires our community to explore new creative frontiers.
"I am confident that Matt’s keynote and the unveiling of ‘Hidden Order’ at Casa Batlló will ignite fresh ambition and spark meaningful conversations across the global AV and systems integration industry.”
ISE also recently announced that AI pioneer Sol Rashidi will be a keynote speaker, stepping onto the stage at 3 pm on Wednesday 4 February.
ISE 2026 takes place from 3 - 6 February at Fira de Barcelona in Barcelona, Spain. blooloop readers can use the code ‘blooloop’ for free registration, here.
