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IAAPA Expo 2023 launches in Orlando with high-energy opening ceremony

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IAAPA celebrates launch of IAAPA Expo 2023

IAAPA, the global association for the attractions industry, is celebrating the launch of IAAPA Expo 2023, which officially opened to visitors at the Orange County Convention Center yesterday.

IAAPA Expo, the world’s largest event of its type, welcomes industry professionals from all over the world to present the latest technologies, share ideas, and explore emerging opportunities in the attractions and amusements industry.

With a sold-out trade show floor featuring 1,147 exhibitors spanning more than 550,000 square feet of display space that will feature cutting-edge technology, rides, and experiences that promise to revolutionise the industry, this year’s IAAPA Expo is expected to be an unparalleled event.

Michael Shelton, executive director and vice president of IAAPA North America, says: “The incredible demand for exhibition space at IAAPA Expo 2023 captures the seriousness of the industry and the dedication to constantly reinvent itself. It’s a direct reflection of the eagerness of our members and exhibitors to be part of an event that sets the stage for the future of attractions. We are thrilled to see the entire trade show floor completely sold out.”

Electric atmosphere

Ahead of the exhibit floor’s opening at 10 am, guests gathered for an incredible Opening Ceremony in the Simtec Systems, Inc. sponsored IAAPA Theatre. This launch event established the tone for the IAAPA Expo programme, gave insight into the significance of the upcoming week, and featured a variety of high-energy entertainment. Shelton encouraged delegates to “explore the entire nine miles of show floor aisles and the numerous education opportunities Expo offers.”

Innovation is at the heart of the Expo, with exhibitors and leaders in the sector stretching the limits of what’s possible in the attractions industry.

Jakob Wahl, president and chief executive officer for IAAPA, says: “IAAPA Expo is where the magic of innovation happens, and it’s on full display here in Orlando. From groundbreaking rides and entertainment concepts to the latest in guest experience technology, IAAPA Expo is where the industry converges to shape the future. The atmosphere is electric, and we’re thrilled to reunite the attractions industry and be the place where inspiration shapes the future of fun.”

In addition to innovation and commercial transactions, the Expo offers excellent networking possibilities. This yearly event brings together global industry executives, creating a dynamic setting where genuine connections are made, and this year welcomes attendees from more than 100 nations. IAAPA Expo provides an opportunity for networking, education, and professional development for anybody involved in the attractions industry, regardless of experience level.

The IAAPA Expo is a hugely significant event and serves as a catalyst for the attractions industry’s future. The event encourages cooperation, promotes innovation, and forges long-term relationships that propel the industry forward. IAAPA Expo 2023 promises to be a spectacular presentation of the industry’s best and brightest, with an impact that will be felt across the world.

In September, IAAPA revealed that the IAAPA Expo Europe was a record-breaking success. The event welcomed 12,289 verified attendees (of a total of 13,545 people who registered to attend), as well as setting a new record for the largest show floor at IAAPA Expo Europe.

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Rebecca Hardy blooloop

Rebecca Hardy

Rebecca Hardy has over 10 years' experience in the culture and heritage sector. She studied Fine Art at university and has written for a broad range of creative organisations including artists, galleries, and retailers. When she's not writing, she spends her time getting lost in the woods and making mud pies with her young son.

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