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Simworx appoints Sanvoisin as Sales Director


4D effects theatre and simulation attraction specialist Simworx, headquartered in the UK’s West Midlands, has announced the appointment of David Sanvoisin to the newly created position of sales director.

To be based at the company’s head office in Kingswinford, just south of Birmingham, Sanvoisin comes to Simworx from CMP International, organisers of the UK’s Leisure Industry Week (LIW) exhibition, where he was sales manager for the family attractions section of the show. During his five years with LIW, he built up a strong rapport with many operators and suppliers within the attractions industry, both in the UK and overseas, travelling extensively to industry events around the world during this time.

He enjoyed considerable success with the LIW show, increasing the exhibit space sold in the attractions section substantially, and has developed significant knowledge of the industry which will be put to good use in his new role.

“Simworx is currently enjoying strong sales worldwide with its range of 4D effects theatres and simulation attractions, ” noted Managing Director Terry Monkton, “and as the company grows and develops it has become necessary to create this new position to help us handle the many inquiries we are receiving and to help service the requirements of existing clients.

“David enjoyed a successful time at LIW and established himself within the industry very well. He is well-respected and is in a great position to take on this new role with the knowledge he has of the business and the insight he has developed of the needs of attraction operators. I’m sure he’ll be a great asset to Simworx as we continue to grow the company and its product range, in addition to expanding our customer base around the world.”

Sanvoisin also expressed his delight at the opportunity to join Simworx, commenting: “I very much enjoyed my years with LIW but at the same time am relishing the prospect of a new challenge with Simworx. The company is a true leader in its field and continues to break new ground with new product development and highly successful installations worldwide. I look forward to working with Terry and the Simworx team and to contributing to this on-going success.”

About Simworx

Simworx is the largest supplier of simulation attractions, effects theatres and experiential content for the education, entertainment and event marketing sectors worldwide. Its products include capsule simulators, motion theatres, 3D/4D effects theatres and an extensive library of live action and computer-animated content in both 2D and 3D. The company has total experience in concept design, theming, installation, training and on-going support so, whatever the requirement, Simworx can provide the complete solution.
For more information please contact:
Simworx Ltd., 37 Second Avenue, The Pensnett Estate, Kingswinford, West Midlands, DY6 7UL, England.
Tel. +44 (0)1384 295733 Email:
Or visit the Simworx website at

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