Convious, a leading eCommerce platform for the leisure industry, has brought its Convious Kiosk self-service ticketing machines to Zoo Osnabrück in Germany, where they are helping lines move faster and enabling effortless entry. The zoo is also enjoying a boost in sales.
The Convious Kiosk is a self-service ticketing machine that enables guests to purchase tickets, upgrades, bundles, and experiences directly at the venue, eliminating the need for staff assistance. Fully integrated with the Convious system, these kiosks feature an easy-to-use touchscreen, multiple payment methods, and instant ticketing capabilities.
By allowing guests to serve themselves, venues can experience faster entry and shorter queues during busy times. This approach also opens up opportunities to upsell bundles, experiences, and donations. Additionally, venues benefit from real-time performance tracking through the Convious dashboard and can reduce staffing needs without sacrificing the quality of service.
Venues using Convious Kiosk report a 30% increase in on-site conversions and a 25% reduction in queue times, meeting the increasing demand for self-service options.
Improving guest flow
Guest feedback on the kiosk implementation has been positive. The self-service stations are widely used, as visitors quickly adopt them for ticket purchases and additional services. This technology has effectively removed the frustration of long waits, making the entry process smoother and more enjoyable for all guests.
Nico Korte, marketing director at Zoo Osnabrück, says: “With around 50% of our visitors now using the kiosks, we’ve significantly reduced wait times. It’s created a more fulfilling role for staff and a more personal experience for visitors. Don’t just think of it as a technical upgrade. Think of it as a chance to rethink how you welcome your guests.”
Camiel Kraan, CEO and founder of Convious, adds: “It’s fantastic to see our kiosks making such a tangible difference. At Zoo Osnabrück, they’re improving guest flow, increasing sales, and freeing up staff to focus on creating memorable experiences. This is exactly what we designed them for.”
Thanks to seamless integration with the Convious platform, operators can instantly modify offerings, prices, and promotions, ensuring that guests consistently access the most up-to-date deals and experiences.
Convious Kiosk is suitable for various attractions, including zoos, aquariums, museums, theme parks, adventure parks, and cultural sites. It includes all hardware, setup, and installation, with venues only paying a commission on sales.
By combining speed, convenience, and upselling potential, Convious Kiosk is establishing a new benchmark for guest experience in the attractions industry.
Earlier this year, Convious partnered with La Ferme aux Crocodiles – Réserve Tropicale in Pierrelatte, France, to create a more flexible and user-friendly online ticketing experience. The attraction has increased conversion rates by over 25%, while spreading visitors more evenly throughout the day, ensuring a memorable experience for every guest.
