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Medici XD unveils corporate brand at SATE Las Vegas

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Medici XD new brand

The announcement emphasises the firm’s commitment to the industry

Medici XD, an integrated software, ride manufacturing, and media production group, has announced a new look for the company, which highlights the company’s core specialities.

Medici XD founders Chuck Fawcett and Daren Ulmer unveiled the company’s brand at the Themed Entertainment Association’s (TEA’s) SATE Conference in Las Vegas today. 

The new brand emphasizes the five “pillars” of Medici XD, namely Medici Media, Medici Interactive, Medici Machines, Medici Theatrical, and Medici Labs. The new look ties directly in with the company’s philosophy that something spectacular occurs through the combination of these practices.

Creating lasting impressions

Much like how the Medici family ushered in a “renaissance” through the combination of art, science, technology, and commerce, Medici XD focuses on the creation of transformative experiences, driven by the skilled implementation of multiple disciplines. 

Medici XD elevates in-person interactions and produces breathtaking moments and experiences for its clientele. By working with storytellers, designers, and theme park developers, Medici XD utilizes a unique combination of art, science, and cutting-edge technology to leave a lasting impression on audiences. 

In addition to theme and amusement park-style attractions, Medici XD also works with museums, aquariums, major corporations, brands, and immersive entertainment venues seeking to develop spectacular moments and experiences. 

Next month, Medici XD will be at IAAPA Expo 2022 taking place in Orlando, Florida, US. The team will be in booth #1372 where they will discuss in more detail the groundbreaking work the company is accomplishing. 

Meeting appointments for IAAPA Expo 2022 can be scheduled in advance by email.

Earlier this year, Medici XD announced plans to open its first international office in Montréal, Canada. The decision follows the firm’s announcement to open new corporate headquarters in Nashville, Tennessee, US, initially investing more than $7 million in the brand new facility which accompanied its current site in Los Angeles, US.

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Adam Whittaker

Adam studied Marketing and Advertising Management at Leeds Beckett University. Originally from Lancashire and now based in Norfolk, UK, you can usually find him appreciating art deco design or on a roller coaster.

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