Thinkwell Group, the global experience design and production company, has partnered with Warner Bros. Themed Entertainment to present a new experience inspired by the much-loved franchise. Harry Potter: A Forbidden Forest Experience is a light trail that will entertain fans of all ages, featuring creatures from both the Harry Potter and Fantastic Beasts series.
The experience will open at Arley Hall in Cheshire, UK, where the woodland will be transformed into a magical outdoor trail in the evenings. The illuminated path will include several surprises, such as Hippogriffs, centaurs, unicorns, Nifflers and more.
Magical family experience
Harry Potter: A Forbidden Forest Experience has been designed for the whole family to enjoy, with elements to entertain fans both young and old. As well as seeing the magical forest come to life, they can also discover a range of food and drinks in the seasonally themed village and browse Harry Potter and Fantastic Beasts merchandise in the on-site shop.
The experience has been created by Warner Bros. Themed Entertainment in partnership with Thinkwell, as well as their partners Unify and entertainment discovery platform Fever.
“The Harry Potter: A Forbidden Forest Experience offers fans a new way to enjoy some of the most iconic and magical wizarding world moments,” says Peter van Roden, Senior Vice President of Warner Bros. Themed Entertainment.
“We’re thrilled to be working alongside Thinkwell to bring this incredible light trail to life at Arley Hall & Gardens, a perfect location where the natural beauty of the forest trail and illuminated sets filled with familiar creatures from the Harry Potter and Fantastic Beasts series, will make for a magical experience for fans of all ages.”
The one-way route is accessible and COVID-19 safe, following the latest Government guidelines. More information is available here.
Earlier this year, Thinkwell also released the latest edition of its annual trend report, which explores artificial intelligence and its future impact on the location-based entertainment sector.